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Republic on the Wire: Cable Television, Pluralism, and the Politics of New Technologies 1948-1984
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Bibliographic Detail
Publisher Rutgers Univ Pr
Publication date February 2, 2017
Pages 256
Binding Hardcover
Book category Adult Non-Fiction
ISBN-13 9780813585307
ISBN-10 0813585309
Dimensions 0 by 6 by 9 in.
Original list price $90.00
Other format details university press
Summaries and Reviews
Amazon.com description: Product Description:
The history of cable television in America is far older than networks like MTV, ESPN, and HBO, which are so familiar to us today. Tracing the origins of cable TV back to the late 1940s, media scholar John McMurria also locates the roots of many current debates about premium television, cultural elitism, minority programming, content restriction, and corporate ownership. 
 
Republic on the Wire takes us back to the pivotal years in which media regulators and members of the viewing public presciently weighed the potential benefits and risks of a two-tiered television system, split between free broadcasts and pay cable service. Digging into rare archives, McMurria reconstructs the arguments of policymakers, whose often sincere advocacy for the public benefits of cable television were fueled by cultural elitism and the priority to maintain order during a period of urban Black rebellions. He also tells the story of the people of color, rural residents, women’s groups, veterans, seniors, and low-income viewers who challenged this reasoning and demanded an equal say over the future of television. 
 
By excavating this early cable history, and placing equality at the center of our understanding of media democracy, Republic on the Wire is a real eye-opener as it develops a new methodology for studying media policy in the past and present.  
 
 



Editions
Hardcover
Book cover for 9780813585307
 
The price comparison is for this edition
from Rutgers Univ Pr (February 2, 2017)
9780813585307 | details & prices | 256 pages | List price $90.00
About: The history of cable television in America is far older than networks like MTV, ESPN, and HBO, which are so familiar to us today.
Paperback
Book cover for 9780813585291
 
Reprint edition from Rutgers Univ Pr (February 2, 2017)
9780813585291 | details & prices | 240 pages | List price $27.95
About: The history of cable television in America is far older than networks like MTV, ESPN, and HBO, which are so familiar to us today.

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