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Marketing to Moms: Getting Your Share of the Trillion-Dollar Market
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Bibliographic Detail
Publisher Prima Pub
Publication date October 1, 2002
Pages 286
Binding Hardcover
Edition 1
Book category Adult Non-Fiction
ISBN-13 9780761563662
ISBN-10 0761563660
Dimensions 1 by 6 by 8.50 in.
Weight 1.25 lbs.
Availability§ Publisher Out of Stock Indefinitely
Original list price $24.95
§As reported by publisher
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Summaries and Reviews
Summary
A practical guide to marketing identifies the key components necessary for targeting one's marketing approach directy to mothers, utilizing interviews and successful marketing campaigns to illustrate such areas as loyalty marketing, branding, and more. 10,000 first printing.
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Hardcover
Book cover for 9780761563662
 
The price comparison is for this edition
1 edition from Prima Pub (October 1, 2002)
9780761563662 | details & prices | 286 pages | 6.00 × 8.50 × 1.00 in. | 1.25 lbs | List price $24.95
About: A practical guide to marketing identifies the key components necessary for targeting one's marketing approach directy to mothers, utilizing interviews and successful marketing campaigns to illustrate such areas as loyalty marketing, branding, and more.

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