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Neuro-sell: How Neuroscience Can Power Your Sales Success
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Bibliographic Detail
Publisher Kogan Page Ltd
Publication date November 28, 2013
Pages 232
Binding Hardcover
Book category Adult Non-Fiction
ISBN-13 9780749476151
ISBN-10 074947615X
Dimensions 0.51 by 6 by 9 in.
Original list price $45.00
Summaries and Reviews
Amazon.com description: Product Description: Psychologist and sales coach Simon Hazeldine presents a process and approach to selling that is based on solid research and the latest findings in neuroscience. By incorporating PRISM brain-mapping-- a personality profiling instrument that uses neuroscience to identify behavioral preferences -- Hazeldine helps front line sales associates, sales managers and directors understand the importance of the unconscious and find out how to get below the surface level of buyer behavior. PRISM is the tool to enable a sales force to sell in the way that customers prefer, to be flexible and responsive, to be proactive and anticipate the customer's needs. Its use will help develop skills in building sales relationships and discover neuro-negotiating techniques that result in sales success.

Editions
Hardcover
Book cover for 9780749476151
 
The price comparison is for this edition
from Kogan Page Ltd (November 28, 2013)
9780749476151 | details & prices | 232 pages | 6.00 × 9.00 × 0.51 in. | List price $45.00
About: Psychologist and sales coach Simon Hazeldine presents a process and approach to selling that is based on solid research and the latest findings in neuroscience.
Paperback
Book cover for 9780749469214
 
from Kogan Page Ltd (November 28, 2013)
9780749469214 | details & prices | 212 pages | 6.25 × 9.25 × 1.50 in. | 0.78 lbs | List price $24.95

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