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Using theories and methods rooted in behavioral sciences change management experts James McCalman and David Potter aim to broaden managers' and consultants' understanding of cultural change to help them lead a successful change intervention in their organization.
They explain how to analyze and diagnose the company's organizational culture, become aware of key challenges and how to overcome them, and how to adapt leadership styles in order to ensure fitness when leading a cultural change program. Chapters cover key topics such as: change context, language and dialogue as a key cultural process, and the change team process.
About: Using theories and methods rooted in behavioral sciences change management experts James McCalman and David Potter aim to broaden managers' and consultants' understanding of cultural change to help them lead a successful change intervention in their organization.
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