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How to Market Books: The Essential Guide to Maximizing Profit and Exploiting All Channels to Market
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Bibliographic Detail
Publisher
Kogan Page Ltd
Publication date
March 1, 2008
Pages
324
Binding
Paperback
Edition
4th
Book category
Adult Non-Fiction
ISBN-13
9780749450205
ISBN-10
0749450207
Dimensions
1 by 6 by 9.25 in.
Weight
1.30 lbs.
Availability§
Out of Print
Original list price
$50.00
§As reported by publisher
Amazon.com says people who bought this book also bought:
The Copyeditor's Handbook | Inside Book Publishing | McGraw-Hill's Proofreading Handbook | Publishing for Profit
The Copyeditor's Handbook | Inside Book Publishing | McGraw-Hill's Proofreading Handbook | Publishing for Profit
Summaries and Reviews
Amazon.com description: Product Description:
Relevant to both new and veteran members of the publishing industry, How to Market Books explains best-practice ways to maximize marketing ROIs and deliver top-line growth. Written by Alison Baverstock, Senior Lecturer in Publishing Studies at Kingston University in the UK, the new edition includes: digital and online marketing; professional and STM publishing; leveraging international sales; and low-cost "guerrilla" marketing.
Editions
Paperback
The price comparison is for this edition
4th edition from Kogan Page Ltd (March 1, 2008)
9780749450205 | details & prices | 324 pages | 6.00 × 9.25 × 1.00 in. | 1.30 lbs | List price $50.00
About: Relevant to both new and veteran members of the publishing industry, How to Market Books explains best-practice ways to maximize marketing ROIs and deliver top-line growth.
About: Relevant to both new and veteran members of the publishing industry, How to Market Books explains best-practice ways to maximize marketing ROIs and deliver top-line growth.
Miscellaneous
from Kogan Page Ltd (August 27, 2009)
9780749453541 | details & prices | List price $0.04
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