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International Marketing: Strategy and Management
By
Colin Gilligan and
Martin Hird
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Bibliographic Detail
Publisher
Routledge Kegan & Paul
Publication date
October 1, 1986
Binding
Hardcover
Book category
Adult Non-Fiction
ISBN-13
9780709938118
ISBN-10
070993811X
Published in
Great Britain
Original list price
$55.00
Summaries and Reviews
Editions
Hardcover
Reprint edition from Routledge (November 26, 2012)
9780415641135 | details & prices | 310 pages | 6.25 × 9.25 × 1.00 in. | 1.50 lbs | List price $155.00
The price comparison is for this edition
from Routledge Kegan & Paul (October 1, 1986)
9780709938118 | details & prices | List price $55.00
Paperback
Reprint edition from Routledge (March 19, 2014)
9780415752022 | details & prices | 310 pages | 6.25 × 9.00 × 0.75 in. | 1.05 lbs | List price $54.95
from Routledge Kegan & Paul (September 1, 1986)
9780709938415 | details & prices | List price $19.00
About: This book is a basic text for international marketing courses.
About: This book is a basic text for international marketing courses.
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