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Visionary Selling: How to Get to Top Executives-And How to Sell Them When You're There
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Bibliographic Detail
Publisher Simon & Schuster
Publication date February 1, 1998
Pages 236
Binding Hardcover
Book category Adult Non-Fiction
ISBN-13 9780684839851
ISBN-10 0684839857
Dimensions 0.75 by 6.50 by 9.75 in.
Weight 1.10 lbs.
Availability§ Publisher Out of Stock Indefinitely
Original list price $24.00
§As reported by publisher
Summaries and Reviews
A sales consultant goes beyond a basic, sell-the-product philosophy to suggest that sales presentations should be based on bottom-line future business results because that is what top company officers are interested in. 20,000 first printing. (view table of contents) description: Product Description: Visionary Selling shows you how to sell effectively to top decision makers by going beyond the hard sell of a specific product to aligning with the broader vision of top management. This book explains that the best way to sell to a CEO or other top-level executive is to learn to think like one.

Book cover for 9780684839851
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from Simon & Schuster (February 1, 1998)
9780684839851 | details & prices | 236 pages | 6.50 × 9.75 × 0.75 in. | 1.10 lbs | List price $24.00
About: Suggests that sales presentations should be based on bottom line future business results because that is what top company officers are interested in

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