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By
Peter D. Moore and
Kenneth R. Hey
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Bibliographic Detail
Publisher
Free Pr
Publication date
July 1, 1998
Pages
288
Binding
Hardcover
Book category
Adult Non-Fiction
ISBN-13
9780684834290
ISBN-10
0684834294
Dimensions
1.25 by 6.25 by 10 in.
Weight
1.25 lbs.
Availability§
Out of Print
Original list price
$30.00
§As reported by publisher
Summaries and Reviews
Summary
Complemented by charts, questionnaires, and real-life examples such as MasterCard, Pepsico, and Met Life, a guide for executives and managers shows them how to tailor their management techniques to anticipate consumer trends rather than follow them. 12,500 first printing.
(view table of contents)Editions
Hardcover
The price comparison is for this edition
from Free Pr (July 1, 1998)
9780684834290 | details & prices | 288 pages | 6.25 × 10.00 × 1.25 in. | 1.25 lbs | List price $30.00
About: Discusses how leaders who have made personal changes have successfully restructured their companies and made an impact on society
About: Discusses how leaders who have made personal changes have successfully restructured their companies and made an impact on society
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