Amazon.com description: Product Description: For centuries Machiavelli's The Prince has inspired spirited debate. To some it is a political primer in ruthlessness. To others, it is a pragmatic treatise on the methods necessary to succeed in a world of treason, ambition, and ego. The New Machiavelli mines The Prince for the timeless rules and stratagems that can help today's business rulers survive and prosper in the jungle of greed and treachery that is commerce. Alistair McAlpine enriches Machiavelli's text with scenarios from modern business, offering keen new insight into what motivates people.