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French for Marketing: Using French in Media and Communications
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Bibliographic Detail
Publisher Cambridge Univ Pr
Publication date March 1, 1998
Pages 350
Binding Hardcover
Book category Adult Non-Fiction
ISBN-13 9780521585002
ISBN-10 0521585007
Dimensions 1 by 7 by 9.75 in.
Weight 1.80 lbs.
Availability§ Out of Print
Published in Great Britain
Original list price $122.00
Other format details university press
§As reported by publisher
Summaries and Reviews
Amazon.com description: Product Description: Written entirely in French, it is the first book of its kind to relate French language studies to central aspects of French marketing and advertising methods. The book deals in a straightforward manner with the language of marketing, media and communications as practiced in France. It provides a two-year course for students who wish to apply their French studies to a practical end and it contains a wide range of exercises, with model answers, aimed at improving knowledge of French and French marketing techniques.

Editions
Hardcover
Book cover for 9780521585002
 
The price comparison is for this edition
from Cambridge Univ Pr (March 1, 1998)
9780521585002 | details & prices | 350 pages | 7.00 × 9.75 × 1.00 in. | 1.80 lbs | List price $122.00
About: Written entirely in French, it is the first book of its kind to relate French language studies to central aspects of French marketing and advertising methods.
Paperback
Book cover for 9780521585354
 
from Cambridge Univ Pr (November 1, 1997)
9780521585354 | details & prices | 7.00 × 9.50 × 1.00 in. | 1.50 lbs | List price $54.99
About: Written entirely in French, it is the first book of its kind to relate French language studies to central aspects of French marketing and advertising methods.

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