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Integrated Marketing Communications: A Primer
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Bibliographic Detail
Publisher
Routledge
Publication date
September 1, 2004
Pages
193
Binding
Paperback
Book category
Adult Non-Fiction
ISBN-13
9780415314213
ISBN-10
0415314216
Dimensions
0.50 by 6 by 9 in.
Weight
0.80 lbs.
Published in
Great Britain
Original list price
$68.95
Summaries and Reviews
Editions
Hardcover
With Patrick De Pelsmacker |
from Routledge (September 1, 2004)
9780415314206 | details & prices | 193 pages | 6.25 × 9.25 × 0.75 in. | 1.10 lbs | List price $225.00
Paperback
The price comparison is for this edition
from Routledge (September 1, 2004)
9780415314213 | details & prices | 193 pages | 6.00 × 9.00 × 0.50 in. | 0.80 lbs | List price $68.95
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