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Copywriter's Handbook: A Step-By-Step Guide to Writing Copy That Sells
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Jump down to see edition details for Copywriter''s Handbook: A Step-By-Step Guide to Writing Copy That Sells: Hardcover | Paperback
Jump down to see edition details for Children and Global Conflict: Hardcover | Paperback
Bibliographic Detail
Publisher Dodd Mead
Publication date April 1, 1985
Binding Paperback
Book category Adult Non-Fiction
ISBN-13 9780396085478
ISBN-10 0396085474
Availability§ Publisher Out of Business
Original list price $10.95
§As reported by publisher
Amazon.com says people who bought this book also bought:
Scientific Advertising | Tested Advertising Methods | On Writing Well | Influence | Ogilvy on Advertising
Summaries and Reviews
Summary
Shows how to get attention, communicate, and sell with advertising copy, looks at print ads, direct mail, brochures, catalogs, commercials, and public relations material, and offers advice on freelance and ad agency work
Amazon.com description: Product Description: Copywriter's Handbook: A Step-By-Step Guide to Writing Copy That Sells [Apr 01, 1985] Bly, Robert W. ...

Editions
This edition contains multiple works--typically stories or entire novels--that are found in different collections. Below find each work in this edition grouped by how you can find each.
Hardcover
Book cover for 9780396085461
 
from Dodd Mead (March 1, 1985); titled "The Copywriter's Handbook: A Step-By-Step Guide to Writing Copy That Sells"
9780396085461 | details & prices | List price $17.95
About: Shows how to get attention, communicate, and sell with advertising copy, looks at print ads, direct mail, brochures, catalogs, commercials, and public relations material, and offers advice on freelance and ad agency work
Paperback
Book cover for 9780396085478 Book cover for 9780805078046
 
3 rev exp edition from Henry Holt & Co (March 27, 2006); titled "The Copywriter's Handbook: A Step-by-step Guide to Writing Copy That Sells"
9780805078046 | details & prices | 410 pages | 5.75 × 8.50 × 1.00 in. | 0.85 lbs | List price $19.99
About: Shows how to write effective advertising and promotional copy; looks at print ads, direct mail, brochures, catalogs, commercials, and public relations material; and offers advice on freelance and ad agency work, with all new material on copywriting in the Internet era, multimedia presentations, Web research and source documentation, and more.
Updated edition from Henry Holt & Co (March 1, 1990); titled "The Copywriter's Handbook: A Step-By-Step Guide to Writing Copy That Sells"
9780805011944 | details & prices | 5.50 × 8.25 × 1.00 in. | 0.95 lbs | List price $16.00
About: Shows how to write effective advertising copy, looks at print ads, direct mail, brochures, catalogs, commercials, and public relations material, and offers advice on freelance and ad agency work
The price comparison is for this edition
With Katrina Lee-koo, Kim Huynh, Bina D\'costa | from Dodd Mead (April 1, 1985); titled "Copywriter's Handbook: A Step-By-Step Guide to Writing Copy That Sells"
9780396085478 | details & prices | List price $10.95
This edition also contains Children and Global Conflict
About: Shows how to get attention, communicate, and sell with advertising copy, looks at print ads, direct mail, brochures, catalogs, commercials, and public relations material, and offers advice on freelance and ad agency work
Editions for the work Children and Global Conflict
Hardcover
Book cover for 9780396085683 Book cover for 9781107038844
 
With Kim Huynh, Bina D\'costa | from Cambridge Univ Pr (April 30, 2015)
9781107038844 | details & prices | 341 pages | 6.50 × 9.50 × 1.00 in. | 1.45 lbs | List price $99.00
About: Over one billion people under the age of eighteen live in territories affected by armed conflict.
With Kim Huynh, Bina D\'costa, Christopher Wright | from Dodd Mead (May 1, 1985); titled "Art of the Forger"
9780396085683 | details & prices | 5.50 × 8.75 × 0.75 in. | 0.80 lbs | List price $2.98
This edition also contains Art of the Forger
About: Art Of The Forger, The, by Wright, Christopher
Paperback
Book cover for 9780396085478 Book cover for 9781107626980
 
With Kim Huynh, Bina D\'costa | from Cambridge Univ Pr (April 30, 2015)
9781107626980 | details & prices | 341 pages | 6.00 × 9.00 × 1.00 in. | 1.08 lbs | List price $36.99
About: Over one billion people under the age of eighteen live in territories affected by armed conflict.
The price comparison is for this edition
With Robert W. Bly, Kim Huynh, Bina D\'costa | from Dodd Mead (April 1, 1985); titled "Copywriter's Handbook: A Step-By-Step Guide to Writing Copy That Sells"
9780396085478 | details & prices | List price $10.95
This edition also contains Copywriter''s Handbook: A Step-By-Step Guide to Writing Copy That Sells
About: Shows how to get attention, communicate, and sell with advertising copy, looks at print ads, direct mail, brochures, catalogs, commercials, and public relations material, and offers advice on freelance and ad agency work

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