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Strategic Marketing Management: Meeting the Global Marketing Challenge
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Bibliographic Detail
Publisher
Houghton Mifflin College Div
Publication date
January 1, 2000
Pages
448
Binding
Hardcover
Book category
Adult Non-Fiction
ISBN-13
9780395870501
ISBN-10
039587050X
Dimensions
1 by 8.50 by 10.50 in.
Weight
2.50 lbs.
Original list price
$93.16
Summaries and Reviews
Editions
Editions for the work Strategic Marketing Management: Meeting the Global Marketing Challenge
Hardcover
2 edition from Houghton Mifflin College Div (July 17, 2003)
9780618338078 | details & prices | 863 pages | 8.25 × 10.00 × 1.50 in. | 3.95 lbs | List price $159.16
The price comparison is for this edition
With Dana Meachen Rau |
from Houghton Mifflin College Div (January 1, 2000)
9780395870501 | details & prices | 448 pages | 8.50 × 10.50 × 1.00 in. | 2.50 lbs | List price $93.16
This edition also contains Who Was Harriet Beecher Stowe?
This edition also contains Who Was Harriet Beecher Stowe?
Editions for the work Who Was Harriet Beecher Stowe?
Hardcover
The price comparison is for this edition
With Julian Vincze, Carol H. Anderson |
from Houghton Mifflin College Div (January 1, 2000); titled "Strategic Marketing Management: Meeting the Global Marketing Challenge"
9780395870501 | details & prices | 448 pages | 8.50 × 10.50 × 1.00 in. | 2.50 lbs | List price $93.16
This edition also contains Strategic Marketing Management: Meeting the Global Marketing Challenge
This edition also contains Strategic Marketing Management: Meeting the Global Marketing Challenge
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