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Bibliographic Detail
Publisher
Pantheon Books
Publication date
November 1, 1989
Binding
Hardcover
Book category
Adult Non-Fiction
ISBN-13
9780394552927
ISBN-10
039455292X
Availability§
Publisher Out of Stock Indefinitely
Original list price
$24.95
Subjects
§As reported by publisher
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Summaries and Reviews
Summary
A history of modern marketing traces the evolution of advertising, production, and sales techniques from the turn of the century to the present day
Editions
Hardcover
The price comparison is for this edition
from Pantheon Books (November 1, 1989)
9780394552927 | details & prices | List price $24.95
About: A history of modern marketing traces the evolution of advertising, production, and sales techniques from the turn of the century to the present day
About: A history of modern marketing traces the evolution of advertising, production, and sales techniques from the turn of the century to the present day
Paperback
Reprint edition from Smithsonian Inst Pr (October 30, 2004)
9781588341464 | details & prices | 339 pages | 6.00 × 9.00 × 0.75 in. | 1.05 lbs | List price $19.95
Reissue edition from Smithsonian Inst Pr (October 1, 1995)
9781560986546 | details & prices | 339 pages | 6.25 × 9.25 × 1.00 in. | 1.10 lbs | List price $17.95
Reprint edition from Pantheon Books (August 1, 1990)
9780679725589 | details & prices | List price $14.95
About: A history of modern marketing traces the evolution of advertising, production, and sales techniques from the turn of the century to the present day
About: A history of modern marketing traces the evolution of advertising, production, and sales techniques from the turn of the century to the present day
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