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Bibliographic Detail
Publisher
W W Norton & Co Inc
Publication date
January 15, 2010
Pages
238
Binding
Paperback
Book category
Adult Non-Fiction
ISBN-13
9780393929522
ISBN-10
0393929523
Dimensions
0.50 by 6.50 by 9.25 in.
Weight
1.15 lbs.
Original list price
$49.35
Amazon.com says people who bought this book also bought:
Pop Culture Freaks: Identity, Mass Media, and Society | Gender, Race, and Class in Media: A Critical Reader | Effective Leadership and Management in Nursing (9th Edition) | Parental Advisory | Class | High Fidelity | AUDIENCE
Pop Culture Freaks: Identity, Mass Media, and Society | Gender, Race, and Class in Media: A Critical Reader | Effective Leadership and Management in Nursing (9th Edition) | Parental Advisory | Class | High Fidelity | AUDIENCE
Summaries and Reviews
Amazon.com description: Product Description:
Based on the author’s popular course at the University of Pennsylvania, Mix it Up focuses on the role of media and popular culture in everyday life, with a particular emphasis on the organization and functioning of the mass media industry; the increasingly blurry relationship between cultural consumption and production; and the social significance of leisure activities, from sports to shopping.
Whether it’s DJ culture, YouTube videos, or mash-ups, Mix It Up takes an empirically driven (yet user-friendly) approach to examining media and pop culture from all corners of society. Writing in a “non-textbook” style, Grazian relies on a variety of theoretical perspectives and fleshes out his discussions with examples from empirical sociological studies as well as excerpts from field notes, face-to-face interviews, and other research materials collected over the last decade.
A “non-textbook” introduction to the social significance of popular culture and mass media.
What accounts for the rise and fall of popular cultural trends? Why do A-list movie stars make so much money? How do television networks decide what programs to air? Do video games encourage violent behavior among young people, or do they make users smarter? Does advertising really work? In Mix It Up, David Grazian answers these questions and introduces students to a sociological perspective of popular culture and mass media.Based on the author’s popular course at the University of Pennsylvania, Mix it Up focuses on the role of media and popular culture in everyday life, with a particular emphasis on the organization and functioning of the mass media industry; the increasingly blurry relationship between cultural consumption and production; and the social significance of leisure activities, from sports to shopping.
Whether it’s DJ culture, YouTube videos, or mash-ups, Mix It Up takes an empirically driven (yet user-friendly) approach to examining media and pop culture from all corners of society. Writing in a “non-textbook” style, Grazian relies on a variety of theoretical perspectives and fleshes out his discussions with examples from empirical sociological studies as well as excerpts from field notes, face-to-face interviews, and other research materials collected over the last decade.
Editions
Paperback
The price comparison is for this edition
from W W Norton & Co Inc (January 15, 2010)
9780393929522 | details & prices | 238 pages | 6.50 × 9.25 × 0.50 in. | 1.15 lbs | List price $49.35
About: A “non-textbook” introduction to the social significance of popular culture and mass media.
About: A “non-textbook” introduction to the social significance of popular culture and mass media.
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