Amazon.com description: Product Description: Many higher education institutions are like small towns, meeting the needs of their members by providing not only specialist teaching and research activities but also residential accommodation, catering, telecommunications, counselling, sports facilities and so on. The management of these institutions is very complex, requiring both generalist and specialist knowledge and skills; and the move to formal strategic planning means that it is no longer acceptable for higher education managers to be aware only of their own relatively narrow areas of expertise. All new managers would benefit from an holistic perspective on managing a whole institution. As such individuals are promoted, such 'helicopter vision' becomes a precondition of their and their institution's success. Higher Education Management provides the first comprehensive account of non-academic higher education management; contributions from distinguished practitioners of university management; and a key resource for all aspiring, trainee and practising managers in higher education.