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Marketing Research with Infortrac: Methodological Foundations
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Bibliographic Detail
Publisher South-Western Pub
Publication date May 1, 2004
Binding Hardcover
Edition 9
Book category Adult Non-Fiction
ISBN-13 9780324201604
ISBN-10 0324201605
Dimensions 1 by 8.25 by 10 in.
Weight 3.30 lbs.
Availability§ Publisher Out of Stock Indefinitely
Original list price $246.95
§As reported by publisher
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Summaries and Reviews
Amazon.com description: Product Description: Do you know the six stages of successful marketing research? Find out with MARKETING RESEARCH: METHODOLOGICAL FOUNDATIONS. Inside you'll learn about all stages, plus how to make them work for you in real-world situations. This textbook continues to be the market leader because of its balanced coverage and its easy-to-understand presentation. Get a solid foundation in class and preparation for the future.

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Hardcover
Book cover for 9780324201604
 
The price comparison is for this edition
9 edition from South-Western Pub (May 1, 2004)
9780324201604 | details & prices | 8.25 × 10.00 × 1.00 in. | 3.30 lbs | List price $246.95
About: Do you know the six stages of successful marketing research?

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