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Subliminal: How Your Unconscious Mind Rules Your Behavior
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Bibliographic Detail
Publisher Vintage Books
Publication date February 12, 2013
Pages 260
Binding Paperback
Edition Reprint
Book category Adult Non-Fiction
ISBN-13 9780307472250
ISBN-10 0307472256
Dimensions 1 by 5.50 by 8.75 in.
Weight 0.60 lbs.
Original list price $15.00
Summaries and Reviews
Amazon.com description: Product Description:

From the bestselling author of The Drunkard’s Walk and coauthor of The Grand Design (with Stephen Hawking), a startling and eye-opening examination of how the unconscious mind shapes our experience of the world.
 
Winner of the 2013 PEN/E.O. Wilson Literary Science Writing Award
 
Over the past two decades of neurological research, it has become increasingly clear that the way we experience the world--our perception, behavior, memory, and social judgment--is largely driven by the mind's subliminal processes and not by the conscious ones, as we have long believed. In Subliminal, Leonard Mlodinow employs his signature concise, accessible explanations of the most obscure scientific subjects to unravel the complexities of the subliminal mind. In the process he shows the many ways it influences how we misperceive our relationships with family, friends, and business associates; how we misunderstand the reasons for our investment decisions; and how we misremember important events--along the way, changing our view of ourselves and the world around us.



Editions
Hardcover
Book cover for 9780307378217
 
1 edition from Pantheon Books (April 24, 2012)
9780307378217 | details & prices | 260 pages | 6.50 × 9.75 × 1.00 in. | 1.25 lbs | List price $26.95
About: Leonard Mlodinow, the best-selling author of The Drunkard’s Walk and coauthor of The Grand Design (with Stephen Hawking), gives us a startling and eye-opening examination of how the unconscious mind shapes our experience of the world and how, for instance, we often misperceive our relationships with family, friends, and business associates, misunderstand the reasons for our investment decisions, and misremember important events.
Paperback
Book cover for 9780307472250
 
The price comparison is for this edition
Reprint edition from Vintage Books (February 12, 2013)
9780307472250 | details & prices | 260 pages | 5.50 × 8.75 × 1.00 in. | 0.60 lbs | List price $15.00
About: From the bestselling author of The Drunkard’s Walk and coauthor of The Grand Design (with Stephen Hawking), a startling and eye-opening examination of how the unconscious mind shapes our experience of the world.
CD/Spoken Word
Book cover for 9780739383681
 
Unabridged edition from Random House (April 24, 2012)
9780739383681 | details & prices | 5.00 × 6.00 × 1.00 in. | 0.50 lbs | List price $30.00
About: Leonard Mlodinow, the best-selling author of The Drunkard’s Walk and coauthor of The Grand Design (with Stephen Hawking), gives us a startling and eye-opening examination of how the unconscious mind shapes our experience of the world and how, for instance, we often misperceive our relationships with family, friends, and business associates, misunderstand the reasons for our investment decisions, and misremember important events.

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