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The Marketing Mavens
By
Noel Capon
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Bibliographic Detail
Publisher
Crown Pub
Publication date
June 12, 2007
Pages
307
Binding
Hardcover
Edition
1
Book category
Adult Non-Fiction
ISBN-13
9780307354099
ISBN-10
0307354091
Dimensions
1 by 6.50 by 9.75 in.
Weight
1.35 lbs.
Availability§
Publisher Out of Stock Indefinitely
Original list price
$27.50
§As reported by publisher
Summaries and Reviews
Summary
Offers a marketing and customer-centered approach to business that argues that long-term success hinges on how a business creates customers and satisfies their needs, identifying winners and outstanding performers in twenty-four different industries, including ESPN, the Mayo Clinic, Starbucks, Toyota, Dell, and others. 35,000 first printing.
Editions
Hardcover
The price comparison is for this edition
1 edition from Crown Pub (June 12, 2007)
9780307354099 | details & prices | 307 pages | 6.50 × 9.75 × 1.00 in. | 1.35 lbs | List price $27.50
About: Offers a marketing and customer-centered approach to business that argues that long-term success hinges on how a business creates customers and satisfies their needs, identifying winners and outstanding performers in twenty-four different industries, including ESPN, the Mayo Clinic, Starbucks, Toyota, Dell, and others.
About: Offers a marketing and customer-centered approach to business that argues that long-term success hinges on how a business creates customers and satisfies their needs, identifying winners and outstanding performers in twenty-four different industries, including ESPN, the Mayo Clinic, Starbucks, Toyota, Dell, and others.
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