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Jump down to see edition details for Retail Marketing Management: Paperback
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Bibliographic Detail
Publisher
Financial Times Management
Publication date
April 1, 1999
Binding
Paperback
Book category
Adult Non-Fiction
ISBN-13
9780273630197
ISBN-10
0273630199
Dimensions
0.75 by 7.50 by 10 in.
Weight
1.55 lbs.
Original list price
$67.50
Summaries and Reviews
(view table of contents)
Amazon.com description: Product Description: Retail Marketing Management is a new text providing up-to-date coverage of key marketing applications to retail management. Retail management has been an area of much recent change and the book aims to reflect this. Full coverage is therefore given to new areas of interest including relationship marketing, loyalty schemes, branding, ethics, quality management and applications of IT. The book looks at both theory and practice, using examples from a number of different regions as well as the increasing Internationalisation of the retail sector.
Editions
Editions for the work Retail Marketing Management
Paperback
2 ill edition from Financial Times Management (February 1, 2003)
9780273655114 | details & prices | 467 pages | 7.25 × 9.50 × 1.00 in. | 2.00 lbs | List price $110.00
The price comparison is for this edition
With Patrick Moore (other contributor), Stephen Chadwick, Ian Cooper |
from Financial Times Management (April 1, 1999)
9780273630197 | details & prices | 7.50 × 10.00 × 0.75 in. | 1.55 lbs | List price $67.50
This edition also contains Imaging the Southern Sky: An Amateur Astronomer's Guide
About: Retail Marketing Management is a new text providing up-to-date coverage of key marketing applications to retail management.
This edition also contains Imaging the Southern Sky: An Amateur Astronomer's Guide
About: Retail Marketing Management is a new text providing up-to-date coverage of key marketing applications to retail management.
Editions for the work Imaging the Southern Sky: An Amateur Astronomer's Guide
Paperback
The price comparison is for this edition
With David Gilbert, Stephen Chadwick, Ian Cooper |
from Financial Times Management (April 1, 1999); titled "Retail Marketing Management"
9780273630197 | details & prices | 7.50 × 10.00 × 0.75 in. | 1.55 lbs | List price $67.50
This edition also contains Retail Marketing Management
About: Retail Marketing Management is a new text providing up-to-date coverage of key marketing applications to retail management.
This edition also contains Retail Marketing Management
About: Retail Marketing Management is a new text providing up-to-date coverage of key marketing applications to retail management.
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