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The Idea Writers: Copywriting in a New Media and Marketing Era
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Bibliographic Detail
Publisher
Palgrave Macmillan
Publication date
December 7, 2010
Pages
213
Binding
Paperback
Book category
Adult Non-Fiction
ISBN-13
9780230613881
ISBN-10
0230613888
Dimensions
0.50 by 6 by 9 in.
Weight
0.55 lbs.
Original list price
$19.00
Amazon.com says people who bought this book also bought:
Copywriting | The Advertising Concept Book | The Copywriter's Toolkit | Hey, Whipple, Squeeze This | Brand Thinking and Other Noble Pursuits | Advertising | Ogilvy on Advertising | The Copywriter's Handbook | The Adweek Copywriting Handbook
Copywriting | The Advertising Concept Book | The Copywriter's Toolkit | Hey, Whipple, Squeeze This | Brand Thinking and Other Noble Pursuits | Advertising | Ogilvy on Advertising | The Copywriter's Handbook | The Adweek Copywriting Handbook
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Editions
Paperback
The price comparison is for this edition
from Palgrave Macmillan (December 7, 2010); titled "The Idea Writers: Copywriting in a New Media and Marketing Era"
9780230613881 | details & prices | 213 pages | 6.00 × 9.00 × 0.50 in. | 0.55 lbs | List price $19.00
This edition also contains Copywriting That Bites!: Conceptual Thinking and Copywriting Lessons for Advertising's Altered Media Landscape
This edition also contains Copywriting That Bites!: Conceptual Thinking and Copywriting Lessons for Advertising's Altered Media Landscape
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