The Political Campaign Desk Reference: A Guide for Campaign Managers, Professionals and Candidates Running for Office | Asymmetric Politics | The American Campaign | Get Out the Vote | Primary Politics | Why Parties? | Political Ideologies and Political Parties in America
Tracing the evolution of presidential nominations since the 1790s, this volume demonstrates how party insiders have sought since Americaâs founding to control nominations as a means of getting what they want from government. Contrary to the common view that the party reforms of the 1970s gave voters more power, the authors contend that the most consequential contests remain the candidatesâ fights for prominent endorsements and the support of various interest groups and state party leaders. These invisible primaries produce frontrunners long before most voters start paying attention, profoundly influencing final election outcomes and investing parties with far more nominating power than is generally recognized.
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