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A strategic approach to public speaking
Public Speaking: Strategies for Success is based on the premise that successful public speaking is strategic. Critical thinking and strategic planning are emphasized throughout the text. David Zarefsky, one of today's leading scholars in speech communication, encourages students to think through and about the public speaking process. Zarefsky urges students to consider the diversity of audiences, occasions, and speakers and to choose a specific purpose, a relevant topic, and the appropriate material to make their speeches successful.
Because public speaking is situation-specific, the author stresses the integration of theory and practice throughout the text. Students learn how to develop and apply strategies for speaking situations they will encounter throughout the rest of their lives.
MyCommunicationLab is an integral part of the Zarefsky program. Key learning applications include MediaShare, assessment and sample speeches.
0205943241 / 9780205943241 Public Speaking Plus NEW MyCommunicationLab with eText -- Access Card Package
Package consists of
0205857264 / 9780205857265 Public Speaking
0205890857 / 9780205890859 NEW MyCommunicationLab with Pearson eText -- Valuepack Access Card
About: NOTE: Before purchasing, check with your instructor to ensure you select the correct ISBN.
About: This access code card gives you access to all of MyCommunicationLab's tools and resources.
About: ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN.
This edition also contains Sikhs in Europe: Migration, Identities and Representations
This edition also contains Management Von Integrationsprojekten: Konzeptionelle Grundlagen Und Fallstudien Aus Fachlicher Und It-sicht
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