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Business Economics
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Bibliographic Detail
Publisher
Oxford Univ Pr
Publication date
June 18, 2010
Pages
458
Binding
Paperback
Book category
Adult Non-Fiction
ISBN-13
9780199565184
ISBN-10
019956518X
Dimensions
0.75 by 7 by 9 in.
Weight
2.30 lbs.
Availability§
Publisher Out of Stock Indefinitely
Published in
Great Britain
Original list price
$87.95
Other format details
university press
§As reported by publisher
Summaries and Reviews
Amazon.com description: Product Description: What determines the demand for products? Why do some businesses succeed and others fail? How do managers establish a pricing strategy? In the world of business, the ability to understand economic issues is crucial to making successful business decisions.
Written specifically for business students, this lively and engaging textbook provides an ideal introduction to economics. The author adopts the viewpoint of a manager and focuses on the relevance of economic concepts to business practice. While the content is firmly based in economic theory, the text is packed full of thought-provoking and contemporary examples to encourage the development of problem-solving skills and to enable business students to readily engage with economics.
Business Economics is particularly well suited to one semester courses, and its concise and accessible style makes it core reading for all business students taking their first course in economics.
Online Resource Centre
For Instructors:
A testbank of questions
PowerPoint slides
Solutions to exercises
Case study teaching notes
Group exercises
For Students:
Self test questions
Additional short case studies
Audio animated PowerPoints
Chapter summary podcasts
Written specifically for business students, this lively and engaging textbook provides an ideal introduction to economics. The author adopts the viewpoint of a manager and focuses on the relevance of economic concepts to business practice. While the content is firmly based in economic theory, the text is packed full of thought-provoking and contemporary examples to encourage the development of problem-solving skills and to enable business students to readily engage with economics.
Business Economics is particularly well suited to one semester courses, and its concise and accessible style makes it core reading for all business students taking their first course in economics.
Online Resource Centre
For Instructors:
A testbank of questions
PowerPoint slides
Solutions to exercises
Case study teaching notes
Group exercises
For Students:
Self test questions
Additional short case studies
Audio animated PowerPoints
Chapter summary podcasts
Editions
Paperback
2 edition from Oxford Univ Pr (April 5, 2013)
9780199657995 | details & prices | 492 pages | 7.50 × 9.75 × 1.00 in. | 2.22 lbs | List price $85.00
About: What determines demand for Apple's iPad?
About: What determines demand for Apple's iPad?
The price comparison is for this edition
from Oxford Univ Pr (June 18, 2010)
9780199565184 | details & prices | 458 pages | 7.00 × 9.00 × 0.75 in. | 2.30 lbs | List price $87.95
About: What determines the demand for products?
About: What determines the demand for products?
from Gardners Books (January 1, 2004)
9780198069911 | details & prices | List price $26.00
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