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Strategic Marketing Problems: Cases and Comments : Student Software Worksheet Manual
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Bibliographic Detail
Publisher
Prentice Hall
Publication date
June 1, 1999
Binding
Paperback
Edition
8 pap/dskt
Book category
Adult Non-Fiction
ISBN-13
9780136787723
ISBN-10
013678772X
Dimensions
0.50 by 8.50 by 10.75 in.
Weight
1 lbs.
Availability§
Publisher Out of Stock Indefinitely
Original list price
$39.80
§As reported by publisher
Summaries and Reviews
Amazon.com description: Product Description: For courses in Marketing Strategy, Marketing Management, and Strategic Marketing. This best-selling text is dedicated to the development of decision-making skills in marketing. It introduces concepts and tools useful in structuring and solving marketing problems, while extensive class-tested case studies provide an opportunity for those concepts and tools to be employed in practice.
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Paperback
The price comparison is for this edition
8 pap/dskt edition from Prentice Hall (June 1, 1999)
9780136787723 | details & prices | 8.50 × 10.75 × 0.50 in. | 1.00 lbs | List price $39.80
About: For courses in Marketing Strategy, Marketing Management, and Strategic Marketing.
About: For courses in Marketing Strategy, Marketing Management, and Strategic Marketing.
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