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Integrated Advertising, Promotion, and Marketing Communications
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Bibliographic Detail
Publisher Prentice Hall
Publication date February 4, 2013
Pages 466
Binding Paperback
Edition 6
Book category Adult Non-Fiction
ISBN-13 9780133126242
ISBN-10 0133126242
Dimensions 0.50 by 8.50 by 11 in.
Weight 2 lbs.
Original list price $240.20
Summaries and Reviews
Editions
Paperback
Book cover for 9780132628327 Book cover for 9780133126242 Book cover for 9780133131017 Book cover for 9780133250916 Book cover for 9780133866339 Book cover for 9780133879308 Book cover for 9780136104063
 
7 edition from Prentice Hall (January 6, 2015); titled "Integrated Advertising, Promotion, and Marketing Communications"
9780133866339 | details & prices | 476 pages | 10.00 × 12.00 × 1.00 in. | 1.00 lbs | List price $240.20
6 pck pap/ edition from Prentice Hall (June 9, 2014); titled "Integrated Advertising, Promotion, and Marketing Communications"
9780133879308 | details & prices | 466 pages | 8.50 × 10.75 × 0.75 in. | 2.15 lbs | List price $248.20
About: ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN.
6 pck pap/ edition from Prentice Hall (April 19, 2013); titled "Integrated Advertising, Promotion, and Marketing Communications"
9780133131017 | details & prices | 466 pages | 8.50 × 11.00 × 0.75 in. | 2.04 lbs | List price $246.87
The price comparison is for this edition
6 edition from Prentice Hall (February 4, 2013); titled "Integrated Advertising, Promotion, and Marketing Communications"
9780133126242 | details & prices | 466 pages | 8.50 × 11.00 × 0.50 in. | 2.00 lbs | List price $240.20
5 pck pap/ edition from Prentice Hall (August 23, 2012); titled "Integrated Advertising, Promotion, and Marketing Communications"
9780133250916 | details & prices | 445 pages | 9.50 × 7.75 × 0.75 in. | 2.02 lbs | List price $216.67
About: ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN.
5 pck unbn edition from Prentice Hall (May 31, 2011); titled "Integrated Advertising, Promotion, and Marketing Communications: Student Value Edition"
9780132628327 | details & prices | 445 pages | 8.25 × 10.50 × 0.75 in. | 1.95 lbs | List price $131.47
4 unbnd st edition from Prentice Hall (March 5, 2009); titled "Integrated Advertising, Promotion and Marketing Communications: Student Value Edition"
9780136104063 | details & prices | 454 pages | 8.25 × 10.75 × 0.75 in. | 2.15 lbs | List price $108.20
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