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Marketing
By
Dhruv Grewal and
Michael Levy
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Jump down to see edition details for Marketing: Hardcover | Paperback
Jump down to see edition details for Marketing: Hardcover | Paperback
Jump down to see edition details for Marketing: Hardcover | Paperback
Bibliographic Detail
Publisher
Irwin Professional Pub
Publication date
January 3, 2013
Pages
648
Binding
Hardcover
Edition
4th
Book category
Adult Non-Fiction
ISBN-13
9780078029004
ISBN-10
0078029007
Dimensions
1.25 by 8.50 by 11 in.
Weight
4 lbs.
Original list price
$260.95
Amazon.com says people who bought this book also bought:
Better Business (5th Edition) | Customer Service | Management | Better Business | Mgmt | Financial and Managerial Accounting | Marketing
Better Business (5th Edition) | Customer Service | Management | Better Business | Mgmt | Financial and Managerial Accounting | Marketing
Summaries and Reviews
Amazon.com description: Product Description: Grewal/Levy was designed for today’s changing student population. It has a strong emphasis on experiential learning and focuses on the value that marketers create for the firm. This textbook also provides students with hands-on learning tools through Connect Marketing, and provides professors with updated tools every month through the monthly newsletter.
With Connect, students examine how firms analyze, create, deliver, communicate, and capture value by exploring both the fundamentals in marketing and new influences, such as social media, all in a format that allows for instructor assessment of learning outcomes, and provides students with a tight integration of topics.
With Connect, students examine how firms analyze, create, deliver, communicate, and capture value by exploring both the fundamentals in marketing and new influences, such as social media, all in a format that allows for instructor assessment of learning outcomes, and provides students with a tight integration of topics.
Editions
Editions for the work Marketing
Hardcover
5 psc edition from McGraw-Hill (February 6, 2015)
9780077729028 | details & prices | 679 pages | 8.50 × 10.75 × 1.00 in. | 3.43 lbs | List price $248.15
This edition also contains Marketing
This edition also contains Marketing
4 psc edition from McGraw-Hill (May 20, 2013)
4 pck har/ edition from Irwin Professional Pub (January 29, 2013)
9780077801953 | details & prices | 648 pages | 8.75 × 11.00 × 1.25 in. | 4.05 lbs | List price $285.10
About: Grewal/Levy was designed for today’s changing student population.
About: Grewal/Levy was designed for today’s changing student population.
The price comparison is for this edition
4th edition from Irwin Professional Pub (January 3, 2013)
9780078029004 | details & prices | 648 pages | 8.50 × 11.00 × 1.25 in. | 4.00 lbs | List price $260.95
This edition also contains Marketing
About: Grewal/Levy was designed for today’s changing student population.
This edition also contains Marketing
About: Grewal/Levy was designed for today’s changing student population.
3 pck har/ edition from Irwin Professional Pub (May 3, 2011)
9780077499846 | details & prices | 673 pages | 8.50 × 10.50 × 1.25 in. | 3.80 lbs | List price $250.65
3 edition from Irwin Professional Pub (January 4, 2011)
9780078028830 | details & prices | 673 pages | 9.00 × 11.50 × 1.25 in. | 3.75 lbs | List price $226.85
This edition also contains Marketing
This edition also contains Marketing
2 pck har/ edition from Irwin Professional Pub (July 16, 2009)
9780077387877 | details & prices | 683 pages | 9.00 × 11.25 × 1.25 in. | 3.65 lbs | List price $150.20
2 edition from Irwin Professional Pub (February 6, 2009)
9780073380957 | details & prices | 683 pages | 8.50 × 10.75 × 0.75 in. | 4.65 lbs | List price $195.65
About: It is clear that marketing has changed significantly in the past few decades.
About: It is clear that marketing has changed significantly in the past few decades.
Paperback
9781259304934 | details & prices | 679 pages | 8.25 × 10.50 × 0.75 in. | 2.85 lbs | List price $186.40
This edition also contains Marketing
This edition also contains Marketing
4 unbnd edition from Irwin Professional Pub (January 16, 2013)
9780077561093 | details & prices | 648 pages | 8.50 × 11.00 × 1.25 in. | 3.40 lbs | List price $239.30
This edition also contains Marketing
About: This full featured text is provided as an option to the price sensitive student.
This edition also contains Marketing
About: This full featured text is provided as an option to the price sensitive student.
3 unbnd edition from Irwin Professional Pub (January 7, 2011)
9780077451004 | details & prices | 673 pages | 8.25 × 10.50 × 1.00 in. | 3.10 lbs | List price $161.90
This edition also contains Marketing
About: Grewal/Levy was designed for todayâs changing student population.
This edition also contains Marketing
About: Grewal/Levy was designed for todayâs changing student population.
2 pap/psc edition from Irwin Professional Pub (January 4, 2010); titled "Marketing: Marketing"
9780077386436 | details & prices | 422 pages | 8.50 × 10.50 × 0.75 in. | 2.55 lbs | List price $83.80
2 unbnd edition from Irwin Professional Pub (July 9, 2009)
9780077342340 | details & prices | 683 pages | 8.50 × 10.75 × 1.00 in. | 3.25 lbs | List price $101.55
This edition also contains Marketing
This edition also contains Marketing
Pap/psc edition from Irwin Professional Pub (January 7, 2008); titled "Marketing: Marketing W/Review Cards & Olc Access Card"
9780077240806 | details & prices | 335 pages | 8.75 × 10.75 × 0.75 in. | 2.20 lbs | List price $73.15
Editions for the work Marketing
Hardcover
With Dhruv Grewal |
5 psc edition from McGraw-Hill (February 6, 2015)
9780077729028 | details & prices | 679 pages | 8.50 × 10.75 × 1.00 in. | 3.43 lbs | List price $248.15
This edition also contains Marketing
This edition also contains Marketing
With Dhruv Grewal |
4 psc edition from McGraw-Hill (May 20, 2013)
The price comparison is for this edition
With Dhruv Grewal |
4th edition from Irwin Professional Pub (January 3, 2013)
9780078029004 | details & prices | 648 pages | 8.50 × 11.00 × 1.25 in. | 4.00 lbs | List price $260.95
This edition also contains Marketing
About: Grewal/Levy was designed for today’s changing student population.
This edition also contains Marketing
About: Grewal/Levy was designed for today’s changing student population.
With Dhruv Grewal |
3 edition from Irwin Professional Pub (January 4, 2011)
9780078028830 | details & prices | 673 pages | 9.00 × 11.50 × 1.25 in. | 3.75 lbs | List price $226.85
This edition also contains Marketing
This edition also contains Marketing
from Irwin Professional Pub (February 20, 2007)
9780073049021 | details & prices | 536 pages | 8.75 × 10.25 × 1.00 in. | 3.00 lbs | List price $195.65
Paperback
9781259304934 | details & prices | 679 pages | 8.25 × 10.50 × 0.75 in. | 2.85 lbs | List price $186.40
This edition also contains Marketing
This edition also contains Marketing
With Dhruv Grewal |
4 unbnd edition from Irwin Professional Pub (January 16, 2013)
9780077561093 | details & prices | 648 pages | 8.50 × 11.00 × 1.25 in. | 3.40 lbs | List price $239.30
This edition also contains Marketing
About: This full featured text is provided as an option to the price sensitive student.
This edition also contains Marketing
About: This full featured text is provided as an option to the price sensitive student.
With Dhruv Grewal |
3 unbnd edition from Irwin Professional Pub (January 7, 2011)
9780077451004 | details & prices | 673 pages | 8.25 × 10.50 × 1.00 in. | 3.10 lbs | List price $161.90
This edition also contains Marketing
About: Grewal/Levy was designed for todayâs changing student population.
This edition also contains Marketing
About: Grewal/Levy was designed for todayâs changing student population.
With Dhruv Grewal |
2 unbnd edition from Irwin Professional Pub (July 9, 2009)
9780077342340 | details & prices | 683 pages | 8.50 × 10.75 × 1.00 in. | 3.25 lbs | List price $101.55
This edition also contains Marketing
This edition also contains Marketing
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