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Essentials of Marketing: A Marketing Strategy Planning Approach
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Bibliographic Detail
Publisher
Irwin Professional Pub
Publication date
February 20, 2014
Pages
717
Binding
Paperback
Edition
14
Book category
Adult Non-Fiction
ISBN-13
9780077861049
ISBN-10
0077861043
Dimensions
1 by 8.50 by 10.50 in.
Weight
3 lbs.
Original list price
$195.65
Summaries and Reviews
Editions
Paperback
14 pck pap edition from Irwin Professional Pub (March 18, 2014)
9781259280580 | details & prices | 717 pages | 8.50 × 10.75 × 1.00 in. | 3.00 lbs | List price $220.10
14 unbnd edition from Irwin Professional Pub (February 26, 2014)
9780077636715 | details & prices | 717 pages | 8.25 × 10.50 × 1.25 in. | 3.05 lbs | List price $147.00
The price comparison is for this edition
14 edition from Irwin Professional Pub (February 20, 2014)
9780077861049 | details & prices | 717 pages | 8.50 × 10.50 × 1.00 in. | 3.00 lbs | List price $195.65
13 edition from Irwin Professional Pub (September 20, 2011)
9780078028885 | details & prices | 640 pages | 8.75 × 11.25 × 1.00 in. | 3.20 lbs | List price $192.10
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