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Selling: Building Partnerships
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Bibliographic Detail
Publisher Irwin Professional Pub
Publication date October 17, 2013
Pages 496
Binding Hardcover
Edition 9
Book category Adult Non-Fiction
ISBN-13 9780077861001
ISBN-10 0077861000
Dimensions 1 by 8 by 10 in.
Weight 2.70 lbs.
Original list price $304.25
Summaries and Reviews
Amazon.com description: Product Description: Selling: Building Partnerships 9e remains the most innovative textbook in Selling with its unique role plays, mini-cases, and focus on knowledge and skills critical to the partnership process and successful business professionals. Emphasized throughout is the need for salespeople to be flexible and adapt strategies to customer needs, buyer social styles, and other relationship needs and strategies. This is followed by thorough discussion of the salesperson as manager and how planning and continual learning enable effective selling and career growth. This market-leading textbook has been recently updated to include McGraw-Hill's Connect and SmartBook (available Summer 2016).

Editions
Hardcover
Book cover for 9780073530017 Book cover for 9780077861001
 
The price comparison is for this edition
9 edition from Irwin Professional Pub (October 17, 2013)
9780077861001 | details & prices | 496 pages | 8.00 × 10.00 × 1.00 in. | 2.70 lbs | List price $304.25
About: Selling: Building Partnerships 9e remains the most innovative textbook in Selling with its unique role plays, mini-cases, and focus on knowledge and skills critical to the partnership process and successful business professionals.
8 edition from Irwin Professional Pub (November 17, 2010)
9780073530017 | details & prices | 495 pages | 8.00 × 10.00 × 1.00 in. | 1.00 lbs | List price $273.35
About: Selling: Building Partnerships, 8e remains the most innovative textbook in the Selling course area today with its unique role plays and partnering skills which are critical skills for all business people.

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