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Essentials of Marketing Management
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Bibliographic Detail
Publisher Irwin Professional Pub
Publication date May 26, 2010
Pages 371
Binding Paperback
Edition Unbnd
Book category Adult Non-Fiction
ISBN-13 9780077405403
ISBN-10 0077405404
Dimensions 1 by 8.50 by 11.25 in.
Weight 2.10 lbs.
Availability§ Out of Print
Original list price $188.90
§As reported by publisher
Summaries and Reviews
Editions
Paperback
Book cover for 9780071082020 Book cover for 9780077405403 Book cover for 9780077558598 Book cover for 9780078028786
 
from McGraw-Hill Education (February 1, 2014)
9781259094989 | details & prices | List price $75.65
Updated edition from Irwin Professional Pub (July 29, 2011)
9780077558598 | details & prices | 371 pages | 8.50 × 10.75 × 0.75 in. | 2.40 lbs | List price $253.50
from McGraw-Hill Education (September 1, 2010)
9780071082020 | details & prices | 416 pages | List price $82.05
The price comparison is for this edition
Unbnd edition from Irwin Professional Pub (May 26, 2010)
9780077405403 | details & prices | 371 pages | 8.50 × 11.25 × 1.00 in. | 2.10 lbs | List price $188.90
1 edition from Irwin Professional Pub (January 16, 2010)
9780078028786 | details & prices | 371 pages | 8.50 × 11.00 × 0.75 in. | 2.10 lbs | List price $218.35

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