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Strategic Management of Technology and Innovation
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Bibliographic Detail
Publisher McGraw-Hill College
Publication date July 1, 2000
Pages 990
Binding Hardcover
Edition 3rd
Book category Adult Non-Fiction
ISBN-13 9780072312836
ISBN-10 0072312831
Dimensions 1.50 by 8.25 by 10.25 in.
Weight 4.35 lbs.
Availability§ Publisher Out of Stock Indefinitely
Original list price $159.75
§As reported by publisher
Summaries and Reviews
Amazon.com description: Product Description: This text has been written for a course in technology and innovation. It covers contemporary research by using a combination of text, readings, and cases. Based on reviewer response to a survey, the authors have updated many of the cases that instructors found outdated or lacking. Classic cases such as Claire McCloud have been kept, while newer cases such as Intel Corporation in 1999 have been added. There is also a strong set of readings from sources such as "Harvard Business Review", "California Management Review", and "Sloan Management Review".

Editions
Hardcover
Book cover for 9780072312836 Book cover for 9780072536959 Book cover for 9780256034813
 
With Steven C. Wheelwright, Clayton M. Christensen | 4th edition from Irwin Professional Pub (October 1, 2003)
9780072536959 | details & prices | 8.00 × 10.00 × 2.00 in. | 5.20 lbs | List price $260.25
About: The 4th Edition of Strategic Management of Technology and Innovation by Burgelman, Christensen, and Wheelwright continues its unmatched tradition of market leadership, by using a combination of text, readings, and cases to bring to life the latest business research on these critical business challenges.
The price comparison is for this edition
With Steven C. Wheelwright, Modesto A Maidique | 3rd edition from McGraw-Hill College (July 1, 2000)
9780072312836 | details & prices | 990 pages | 8.25 × 10.25 × 1.50 in. | 4.35 lbs | List price $159.75
About: This text has been written for a course in technology and innovation.
With BrunoWaro, Z. Ancestral, Tot, Mojojojo | 2nd edition from Richard d Irwin (April 1, 1995)
9780256091281 | details & prices | 8.50 × 10.50 × 1.50 in. | 4.10 lbs | List price $115.40
This edition also contains Dofus 9
With Modesto A Maidique, Ugur Selek, Gokhan Ozyigit, Murat Beyzadeoglu | from Richard d Irwin (August 1, 1987)
9780256034813 | details & prices | 7.75 × 9.75 × 1.25 in. | 2.65 lbs | List price $67.95
This edition also contains Radiation Oncology: A Mcq and Case Study Based Review
About: This text features offers rich exposure to the management of innovation.

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