As the longest tenured member of the team and the only player who was part of the 2004, 2007, and 2013 championships, Ortiz holds a unique position as both the face of the modern-day Red Sox and probably the most universally beloved professional athlete in all of New England today. Holley will explore what he means to the city of Boston, his charisma, what makes him tick, his role as a team leader, his widely admired (if profane) response to the terrorist act at the MarathonCamille Styles Entertainingand will offer insights into topics ranging from World Series heroism to accusations of performance-enhancing drugs. Far from a book chronicling one championship season with a team,Ortizwill instead be a character-driven look at one of the most popular individuals in modern sports, and at his legacy and place in Red Sox history. That said, the book's subject matter will be weighed heavily toward Papi's latter years on the team (years not covered in his own earlier memoir): from the 2007 championship through the Tito and Valentine eras and the amazing turnaround from not even making the playoffs in 2012 to going all the way in 2013.