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The Future of Innovation
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Paperback
With Bettina Von Stamm (other contributor), Anna Trifilova (other contributor) |
from Gower Pub Co (December 9, 2009)
9780566092138 | details & prices | 502 pages | 6.75 × 9.25 × 1.25 in. | 2.45 lbs | List price $69.95
This edition also contains The Future of Innovation
About: Three unassailable facts will strike you as soon as you start to read The Future of Innovation: ¢ One: innovation is the new mantra; whether you're involved in teaching art and design, new product development for a blue chip consumer brand or responsible for providing public services to citizens; ¢ Two: understanding innovation requires multiple perspectives; from culture and mindset, social and commercial context, new ways of working as much as new products or services; ¢ Three: innovation is a journey; drawing on insights from around the globe is essential to accelerate our progress.
This edition also contains The Future of Innovation
About: Three unassailable facts will strike you as soon as you start to read The Future of Innovation: ¢ One: innovation is the new mantra; whether you're involved in teaching art and design, new product development for a blue chip consumer brand or responsible for providing public services to citizens; ¢ Two: understanding innovation requires multiple perspectives; from culture and mindset, social and commercial context, new ways of working as much as new products or services; ¢ Three: innovation is a journey; drawing on insights from around the globe is essential to accelerate our progress.