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Entry Barriers and Market Entry Decisions: A Guide for Marketing Executives
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Hardcover
from Praeger Pub Text (December 1, 1991)
9780899305479 | details & prices | 6.75 × 10.00 × 1.00 in. | 1.25 lbs | List price $119.00
About: Many firms enter new markets each year in search of growth, but only a handful succeed.
About: Many firms enter new markets each year in search of growth, but only a handful succeed.