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Creating New Markets in the Digital Economy: Value and Worth
By Ng
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Hardcover
Book cover for 9781107049352
 
from Cambridge Univ Pr (April 30, 2014)
9781107049352 | details & prices | 238 pages | 5.00 × 8.00 × 0.75 in. | 1.15 lbs | List price $99.99
About: Creating New Markets in the Digital Economy looks at how digitisation is radically changing the way we buy and experience products and services.