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Naked Conversations: How Blogs Are Changing the Way Businesses Talk With Customers
book cover for 9780471747192
Devoid of corporate-speak and empty promises, a guide explains how business blogs can humanize communication, bringing companies and their constituencies together in a way that can improve both corporate image and the bottom line.
by Robert Scoble; Shel Israel
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Hardcover:

9780471747192 | John Wiley & Sons Inc, January 24, 2006, cover price $24.95 | About this edition: Explains how business blogs can humanize communication, bringing companies and their constituencies together in a way that can improve both corporate image and the bottom line.

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