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Tables of Contents for The Economics of Information Technology and the Media
Chapter/Section Title
Page #
Page Count
Foreword
vii
 
Preface
ix
 
Part I The Economics of Information
Overview of Information Technology and the Media
3
26
Introduction
3
1
A Revolution in Information and Communications Technology
3
18
An overview of new technologies
4
1
The sequence of the information technology revolution
5
3
Convergence
8
2
Industry value chain
10
2
Definitions and concepts
12
3
Knowledge economy
15
1
Information economy
16
2
Information society
18
3
The Nature and Scope of Information Technology and the Media
21
1
The Measurement of Information and Services
22
7
Conceptualising the information sector
22
2
Input-output tables
24
5
Basic Economic Principles and Concepts
29
17
Introduction
29
2
The Laws of Demand and Supply
31
3
Elasticity Measures
34
1
Indifference Curves
35
2
Budget Lines
37
1
Price Effects
38
1
Cost, Revenue and Profit
39
2
Scale and Economies
41
2
Economies of Scope
43
1
Productivity
43
1
Public Goods and Externalities
44
2
Market Structure and Competition
46
25
Introduction
46
1
Market Structure
46
3
Consumer surplus and deadweight loss
47
2
Perfect Competition
49
2
Monopolistic Competition
51
1
Oligopoly
52
2
Monopoly
54
7
Regulating a monopoly
57
2
Price discrimination
59
1
Natural monopolies in telecommunications
60
1
Public Policy and Competition
61
3
Who's Who in Competition
64
7
Information technology
64
1
Hardware
64
2
Software
66
1
Services
66
5
Part II Players and Markets in Information Technology and the Media
Information Technology and Media Markets
71
30
Introduction
71
1
Terminology and Etymology of the Mass Media
71
3
The role of the mass media
73
1
The Telecommunications Industry
74
5
Origins
74
5
The Computer Industry
79
6
Origins
79
1
Computer hardware
80
1
The economics of computer software
81
4
The Broadcast Industry
85
2
Transmission and delivery modes
85
2
Payment and revenue modes
87
1
Broadcast Television
87
7
Origins
87
2
Organisation
89
1
Programme production and the sale of broadcast rights
89
2
Programme packing
91
1
Television networks
91
2
The delivery of programmes
93
1
Cable and Satellite Television
94
2
Origins
94
1
Distribution, convergence and competition
94
2
Radio
96
1
Recording and Motion Pictures
97
1
Recording
97
1
Motion picture
97
1
Newspapers
98
3
Government Intervention and Regulation
101
15
Introduction
101
1
The Theory of a Public Good
101
1
The Principal-Agent Theory
102
2
Approaches to Intervention
104
1
State-Owned Enterprises
105
2
Information as a Public Good
107
2
The Role of Government in Information and the Media
109
7
Civil society
109
3
Broadcast and cable television
112
1
Telecommunications
113
1
Newspapers
114
2
Information Technology, Labour and Employment
116
35
Introduction
116
1
New Economics
116
7
New capitalism
116
1
Globalisation
117
2
Knowledge economy
119
1
Technological and employment trends
120
3
The Economic Impact on Work
123
25
Rethinking work
125
3
The effect on productivity
128
1
Outsourcing
129
1
Contingent labour
130
1
Part-time employment
131
2
Job sharing
133
1
Displaced and discouraged workers
133
1
Downsizing
134
4
Sufficiency of jobs
138
2
Social contract and class distinctions
140
2
Unionisation
142
1
Spatial issues
143
1
Gender issues
144
2
Impact on older persons
146
1
Other social issues
147
1
Human Resource Development
148
3
Technology and the Market
151
30
Introduction
151
2
Technological Trends and Developments
153
10
Technology in the electronics industry
157
5
Artificial intelligence
162
1
Virtual reality
162
1
Technological Convergence
163
3
Synergy, convergence and multimedia
165
1
The Architecture of Computer Technology
166
2
The Economics of Networks and Social Capital
168
13
ISDN
171
1
Internet
172
4
Electronic commerce
176
3
The globalisation of technology
179
2
Information Management
181
18
Introduction
181
1
The Nature of Information Management
181
4
Concepts and definitions
181
2
Managing change
183
1
Change and progress
184
1
Reengineering
185
5
Definition
185
1
Reengineering and work
185
3
Reengineering and unions
188
1
A business diamond
188
1
Porter's diamond
189
1
Business Process Reengineering
190
1
Learning Organisations
191
3
Systems thinking
192
1
Personal mastery
193
1
Mental models
193
1
Shared vision
194
1
Team learning
194
1
Tools for Information Management
194
5
Information audits
195
1
Benchmarking
195
1
Other tools
196
3
Part III Public Policy and the Global Economy
National Information Policy
199
11
Introduction
199
1
A Framework for a National Information Policy
199
2
National Information Infrastructure
201
4
Broadband capacity
203
1
Data compression
203
1
Network intelligence and flexibility
204
1
Networked computer servers
204
1
Interactive capabilities
204
1
Multimedia services and applications
204
1
Intelligent information applications
205
1
Navigational tools
205
1
Problems and Issues
205
5
Gatekeeper
205
1
The role of the government
206
1
Digital paradox
206
1
Abundance, not scarcity
207
1
Policy implications
207
1
US policy
208
2
Information Technology and the Media in the Global Economy
210
13
Introduction
210
1
Global Information Infrastructure
211
2
International Trade in Services
213
2
The relationship between trade and infrastructure
213
2
The General Agreement on Trade in Services
215
2
Issues in trade in services
216
1
Global Trade in Telecommunications
217
6
WTO Basic Telecommunications Agreement
218
1
WTO Information Technology Agreement
219
2
Trade-related intellectual property
221
2
Issues in Media and Information Economics
223
24
Introduction
223
1
Equity
223
5
Haves and have-nots
223
2
Universal access
225
1
Falling costs
226
1
Developed versus developing world
227
1
Privacy
228
2
Perverse privacy
230
1
The Legal and Regulatory Environment
230
7
The role of the government
230
1
Cyberlaw
231
2
Screening
233
1
Intellectual property rights and piracy
233
2
Piracy rates
235
2
Competition
237
1
Socio-Political Issues
237
10
The clash of civilisations
237
1
Culture industries
238
1
The civil society and democracy
239
1
The global village and politics
239
1
American pop culture
240
1
Social base
241
1
Government and the nation-state
242
5
Part IV Information Technology in the Asia-Pacific
Trends and Applications in the Asia-Pacific
247
56
Introduction
247
2
Geographic Shifts in the Electronics Industry
249
21
Factors for the global shift
250
1
Distinctive features of the semiconductor industry in Asia
251
3
The national electronics industry
254
1
The United States
254
1
Japan
255
1
Western Europe
256
1
South Korea
257
1
Taiwan
258
1
Singapore, Malaysia and Thailand
259
4
Hong Kong and China
263
1
Latin America
264
1
International economic competition in electronics
264
4
Trade conflicts
268
2
Singapore's National Information Infrastructure
270
8
Broadcasting
271
1
Telecommunications
272
1
Cable television
273
1
Satellite broadcasting
274
1
The national information infrastructure
274
4
Malaysia's National Information Infrastructure
278
2
The Multimedia Supercorridor
278
1
Telecommunications and broadcasting
278
2
Hong Kong's National Information Infrastructure
280
3
Telecommunications and broadcasting
280
3
Comparative Analysis and Issues in the Rest of Asia
283
13
Democracy
286
1
Censorship
287
1
Privacy
288
1
Intellectual property rights
289
1
Equity
290
1
Culture
291
2
An Asian dilemma: the case of Singapore
293
3
Conclusion and Policy Implications
296
7
Lessons from developed countries
296
3
Policy implications
299
4
Glossary of Terms in Information Technology and the Media
303
14
Bibliography
317
16
Index
333