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social media economic aspects matches 57 work(s)
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Cover for 9780691153391 Cover for 9781292001135 Cover for 9780071816410 Cover for 9781591846666 Cover for 9781591845539 Cover for 9781591846284 Cover for 9781118530191 Cover for 9781414499314 Cover for 9781466640269 Cover for 9781118505649 Cover for 9781118471685 Cover for 9781118449691 Cover for 9780415523189 Cover for 9780415523196 Cover for 9780071802024 Cover for 9781430244073 Cover for 9780446583794 Cover for 9780446583800 Cover for 9781935618188 Cover for 9780230110267 Cover for 9780230341630 Cover for 9781452653853 Cover for 9781118297933 Cover for 9781433977688 Cover for 9781433977671 Cover for 9780071790451 Cover for 9781118027752 Cover for 9781118269749 Cover for 9781480590335 Cover for 9781118271797 Cover for 9780872865563 Cover for 9781118065143
1
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Product Description: Almost no one had heard of social media a decade ago, but today websites such as Facebook, Twitter, and LinkedIn have more than 1 billion users and account for almost 25 percent of Internet use. Practically overnight, social media seems indispensable to our lives--from friendship and dating to news and business...read more
Edition summary (click for prices and details):

Hardcover:

9780691153391 | Princeton Univ Pr, May 25, 2014, cover price $29.95 | About this edition: Almost no one had heard of social media a decade ago, but today websites such as Facebook, Twitter, and LinkedIn have more than 1 billion users and account for almost 25 percent of Internet use.

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Product Description: FAZED BY FACEBOOK? TONGUE-TIED BY TWITTER? LOST ON LINKEDIN? LEARN HOW TO NAVIGATE THE SOCIAL MEDIA JUNGLE, AND FIND OUT HOW TO GET YOUR BUSINESS NOTICED. Social media is easy when you know how - this practical guide shows you how to get started, then refine and improve your strategy to get real business results...read more
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Paperback:

9781292001135 | Pearson Education, December 26, 2013, cover price $45.00 | About this edition: FAZED BY FACEBOOK?

3
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Product Description: Build a successful SOCIAL BUSINESS by empowering the SOCIAL EMPLOYEE Includes success stories from IBM, AT&T, Dell, Cisco, Southwest Airlines, Adobe, Domo, and Acxiom "Great brands have always started on the inside, but why are companies taking so long to leverage the great opportunities offered by internal social media? ...read more
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Paperback:

9780071816410 | McGraw-Hill, July 31, 2013, cover price $22.00 | About this edition: Build a successful SOCIAL BUSINESS by empowering the SOCIAL EMPLOYEE Includes success stories from IBM, AT&T, Dell, Cisco, Southwest Airlines, Adobe, Domo, and Acxiom "Great brands have always started on the inside, but why are companies taking so long to leverage the great opportunities offered by internal social media?

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Product Description: The New York Times best seller, and #1 Amazon best seller "If you haven't bought Jay Baer's book "Youtility," stop what you're doing and do that. I swear, this is 2014's big thing."  ~ Chris Brogan, Owner MagazineThe difference between helping and selling is just two letters...read more
Edition summary (click for prices and details):

Hardcover:

9781591846666 | Portfolio, June 27, 2013, cover price $24.95 | About this edition: The New York Times best seller, and #1 Amazon best seller "If you haven't bought Jay Baer's book "Youtility," stop what you're doing and do that.

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Product Description: You've seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don’t know is that someone is responsible for all this...read more
Edition summary (click for prices and details):

Hardcover:

9781591845539 | Portfolio, July 19, 2012, cover price $26.95 | About this edition: You’ve seen it all before.

Paperback:

9781591846284 | Portfolio, July 2, 2013, cover price $16.00 | About this edition: You've seen it all before.

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Product Description: Put "engage" front and center in your social media marketing engagement strategies!When you focus on the engagement side of a social media marketing strategy, you'll build and grow relationships with followers and customers, craft content just for them, analyze how they're responding, and refocus and refresh your campaigns accordingly...read more
Edition summary (click for prices and details):

Paperback:

9781118530191 | For Dummies, June 17, 2013, cover price $24.99 | About this edition: Put "engage" front and center in your social media marketing engagement strategies!

7
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Product Description: The Gale Business Insights Handbook Of Social Media Marketing examines the questions "What is social media marketing" and "How can it be used in my business?" This volume focuses on building an internal business case for using social media, highlighting its importance, the benefits it can provide, and how to implement a successful strategy and measure its effectiveness...read more
By Gale Editor (editor)
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Paperback:

9781414499314 | Gale Group, April 19, 2013, cover price $183.00 | About this edition: The Gale Business Insights Handbook Of Social Media Marketing examines the questions "What is social media marketing" and "How can it be used in my business?

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Product Description: The modern business landscape demands that organizations maintain an online presence to network with their customers and investors. Therefore, understanding the link between social media and e-business is an important first step in cultivating these internet-based relationships...read more
By Fabiana Lorenzi (editor)
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Hardcover:

9781466640269 | Igi Global, May 31, 2013, cover price $185.00 | About this edition: The modern business landscape demands that organizations maintain an online presence to network with their customers and investors.

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Product Description: How to harness your passion, develop your platform, and build a community of fans to sustain your micro-businessIf you dream of launching your own business, but aren't sure what that business should be, microDomination has the answer...read more
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Paperback:

9781118505649 | John Wiley & Sons Inc, May 13, 2013, cover price $24.95 | About this edition: How to harness your passion, develop your platform, and build a community of fans to sustain your micro-businessIf you dream of launching your own business, but aren't sure what that business should be, microDomination has the answer.

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Product Description: Companies like Facebook and Twitter have redefined social interaction. But what if “machines” like automobiles, bicycles, health monitors, appliances, instruments, and anything else you can connect to the Internet, could all become members of your social network, collect data you care about, and feed it back to you at just the right time? Nike+ is already doing this for your body, but every major industry, from healthcare to cars to home construction, is now building sensors and digital connectivity into their next generation of products...read more
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Hardcover:

9781118471685 | John Wiley & Sons Inc, April 1, 2013, cover price $29.95 | About this edition: Companies like Facebook and Twitter have redefined social interaction.

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Product Description: The easy way to get started in crowdfund investingCrowdfund investing (CFI) is going to be the next big thing on Wall Street.  U.S. investment banks, brokerage houses, and law firms are gearing up for the creation and regulation of new financial products that will be available to the general public starting in early 2013...read more
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Paperback:

9781118449691 | For Dummies, February 11, 2013, cover price $26.99 | About this edition: The easy way to get started in crowdfund investingCrowdfund investing (CFI) is going to be the next big thing on Wall Street.

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Product Description: This volume examines how social media is evolving as an industry—it is an extension of traditional media industries, yet it is distinctly different in its nature and ability to build relationships among users. Examining social media in both descriptive and analytical ways, the chapters included herein present an overview of the social media industries, considering the history, development, and theoretical orientations used to understand social media...read more
By Alan B. Albarran (editor)
Edition summary (click for prices and details):

Hardcover:

9780415523189 | Routledge, February 26, 2013, cover price $125.00 | About this edition: This volume examines how social media is evolving as an industry—it is an extension of traditional media industries, yet it is distinctly different in its nature and ability to build relationships among users.

Paperback:

9780415523196 | Routledge, February 26, 2013, cover price $39.95 | About this edition: This volume examines how social media is evolving as an industry—it is an extension of traditional media industries, yet it is distinctly different in its nature and ability to build relationships among users.

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Product Description: THE HYPE OVER SOCIAL MEDIA IS OVER. NOW IT'S TIME TO MAKE SOCIAL MEDIA PAY. "The Social Commerce Handbook provides a practical road map for not only mastering but also monetizing your social media investment." -- MARK ELLIS, Managing Director, SYZYGY, a WPP Group digital agency Learn the secrets to unlocking sales with the "Big Five"--YouTube, Pinterest, Facebook, Twitter, and LinkedIn--and seize new sales opportunities from emerging social technology...read more
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Paperback:

9780071802024 | McGraw-Hill, September 18, 2012, cover price $22.00 | About this edition: THE HYPE OVER SOCIAL MEDIA IS OVER.

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Product Description: Hundreds of millions of Americans are using social media (SM), and already some 70% of businesses have joined them there, using Facebook and other SM platforms to connect with their customers, and attract new ones. So the real question isn’t whether to take your business onto social media platforms—but how to do it quickly, effectively, on a budget, with smart goals, and a road map for success...read more
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Paperback:

9781430244073 | Apress, December 5, 2012, cover price $29.99 | About this edition: Hundreds of millions of Americans are using social media (SM), and already some 70% of businesses have joined them there, using Facebook and other SM platforms to connect with their customers, and attract new ones.

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Product Description: The Grateful Dead, one of the most popular bands of all time, still enjoys incredible relevance to this day. But let's admit it, they weren't exactly poster boys for corporate America. Or were they? For an extraordinary 30 years, the Dead improvised a business plan-all while making huge profits and pioneering practices subsequently embraced by the business world...read more
By John Perry Barlow (foreword by)
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Hardcover:

9780446583794 | Grand Central Pub, November 2, 2011, cover price $24.99 | About this edition: The Grateful Dead is one of the most popular bands of all time and they have enjoyed incredible relevance to this day.

Paperback:

9780446583800 | Reprint edition (Grand Central Pub, November 20, 2012), cover price $15.99 | About this edition: The Grateful Dead, one of the most popular bands of all time, still enjoys incredible relevance to this day.

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Product Description: As an entrepreneur, you’re not afraid to bend the rules and think outside the box. You’re not burdened with linear thinking, and thinking differently and trying new approaches enable you to solve problems.As serial entrepreneurs and cofounders of the largest social network for entrepreneurs in the world, EFactor...read more
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Hardcover:

9781935618188 | Benbella Books, November 6, 2012, cover price $24.95 | About this edition: As an entrepreneur, you’re not afraid to bend the rules and think outside the box.

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Product Description: Combining social media tools with socially conscious brands, the two major trends shaping tomorrow's consumer climate, Simon Mainwaring presents a visionary new model for companies and organizations to maximize both their own visibility and their contribution to the greater good...read more
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Hardcover:

9780230110267 | 1 edition (Palgrave Macmillan, June 7, 2011), cover price $26.00 | About this edition: A social media expert with global experience with many of the world’s biggest brands —including Nike, Toyota and Motorola—Simon Mainwaring offers a visionary new practice in which brands leverage social media to earn consumer goodwill, loyalty and profit, while creating a third pillar of sustainable social change through conscious contributions from customer purchases.

Paperback:

9780230341630 | Reprint edition (Palgrave Macmillan, October 16, 2012), cover price $17.00 | About this edition: Combining social media tools with socially conscious brands, the two major trends shaping tomorrow's consumer climate, Simon Mainwaring presents a visionary new model for companies and organizations to maximize both their own visibility and their contribution to the greater good.

CD/Spoken Word:

9781452653853, titled "We First: How Brands & Consumers Use Social Media to Build a Better World" | Mp3 una edition (Tantor Media Inc, August 30, 2011), cover price $24.99 | About this edition: A social media expert with global experience with many of the world's biggest brands—including Nike, Toyota, and Motorola—Simon Mainwaring offers a visionary new practice in which brands leverage social media to earn consumer goodwill, loyalty, and profit, while creating a third pillar of sustainable social change through conscious contributions from customer purchases.

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cover image for 9781118297933
Product Description: Capture customers and sales with social media commerceSocial media commerce is a booming industry. By using social networks in the context of e-commerce transactions, brands large and small are making their products more available and more convenient for customers...read more
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Paperback:

9781118297933 | For Dummies, December 11, 2012, cover price $26.99 | About this edition: Capture customers and sales with social media commerceSocial media commerce is a booming industry.

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cover image for 9781433977671
Product Description: Book annotation not available for this title.Title: Social NetworkingAuthor: Hunter, NickPublisher: Gareth Stevens PubPublication Date: 2012/08/01Number of Pages: 48Binding Type: LIBRARYLibrary of Congress: 2012002829
Edition summary (click for prices and details):

Paperback:

9781433977688 | Gareth Stevens Pub, August 1, 2012, cover price $14.05

Library:

9781433977671 | Gareth Stevens Pub, August 1, 2012, cover price $31.95 | About this edition: Book annotation not available for this title.

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Product Description: THE GROUNDBREAKING NEW METHOD FOR RAISING VENTURE CAPITAL THROUGH SOCIAL NETWORKS “The declaration of independence for our industry!”—MAT DELLORSO, WealthForge Inc. “The Crowdfunding Revolution should be on the mandatory reading list for everybody active in the industry or for everyone who’s planning to be...read more
Edition summary (click for prices and details):

Hardcover:

9780071790451 | McGraw-Hill, November 13, 2012, cover price $35.00 | About this edition: THE GROUNDBREAKING NEW METHOD FOR RAISING VENTURE CAPITAL THROUGH SOCIAL NETWORKS “The declaration of independence for our industry!

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Product Description: Discover how to gauge your online success based on social media metricsWith so many social media monitoring and measurement tools available, it can be overwhelming to figure out which tool is right for you when it comes to calculating the success of your social media marketing efforts...read more
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Paperback:

9781118027752 | For Dummies, June 13, 2012, cover price $24.99 | About this edition: Discover how to gauge your online success based on social media metricsWith so many social media monitoring and measurement tools available, it can be overwhelming to figure out which tool is right for you when it comes to calculating the success of your social media marketing efforts.

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Product Description: The go-to guide to social media skills, now in an updated and revised Third EditionThe Social Media Bible is comprehensive social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency...read more
Edition summary (click for prices and details):

Paperback:

9781118269749 | 3 edition (John Wiley & Sons Inc, May 8, 2012), cover price $29.95 | About this edition: The go-to guide to social media skills, now in an updated and revised Third EditionThe Social Media Bible is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency.

CD/Spoken Word:

9781480590335, titled "The Social Media Bible: Tactics, Tools & Strategies for Business Success" | Mp3 una edition (Brilliance Audio, March 25, 2014), cover price $14.99 | About this edition: The go-to guide to social media skills, now in an updated and revised Third EditionThe Social Media Bible is comprehensive social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency.

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Product Description: Go from ZERO to $10,000 a month in 28 days and discover financial freedom online!Every day thousands of people are losing their jobs, their income, and their security—perhaps you are one of them. However, with the right strategies, you can easily achieve financial independence...read more
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Hardcover:

9781118271797 | John Wiley & Sons Inc, April 24, 2012, cover price $22.95 | About this edition: Go from ZERO to $10,000 a month in 28 days and discover financial freedom online!

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Product Description: "Rory O'Connor is one of the smartest media guys around. He knows who's spinning, who's pandering, and who's putting money in his own pocket at the expense of logic, reason, and the public good."—Michael Wolff, Vanity Fair media critic"This is a timely book about a vital subject: How do we get information and is it reliable? With a 'cold eye,' author Rory O'Connor shows how traditional journalism cheapened its value by sabotaging its trust, and how the digital revolution wonderfully democratizes information yet often removes the journalistic curator, creating more noise, more ME and less WE news...read more
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Paperback:

9780872865563, titled "Friends, Followers, and the Future: How Social Media are Changing Politics, Threatening Big Brands, and Killing Traditional Media" | 1 edition (City Lights Books, May 8, 2012), cover price $15.95 | About this edition: "Rory O'Connor is one of the smartest media guys around.

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cover image for 9781118065143
Product Description: Get the last word on the most up-to-date social media marketing techniquesIf you're not tweeting, Facebooking, or blogging by now, your business is getting left behind. Social media marketing is a highly effective way to engage with your customers...read more
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Paperback:

9781118065143 | 2 edition (For Dummies, April 3, 2012), cover price $24.99 | About this edition: Get the last word on the most up-to-date social media marketing techniquesIf you're not tweeting, Facebooking, or blogging by now, your business is getting left behind.

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