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Cover for 9781118438251 Cover for 9781409446842 Cover for 9781250040176 Cover for 9781591396192 Cover for 9781625274496 Cover for 9780201877434 Cover for 9780470643594 Cover for 9780071753944 Cover for 9781422172803 Cover for 9780123877123 Cover for 9780391023475 Cover for 9781936374274 Cover for 9781466581869 Cover for 9781118394175 Cover for 9780415869973 Cover for 9780415869980 Cover for 9781451686579 Cover for 9781476776682 Cover for 9781451686586 Cover for 9781442359376 Cover for 9780306718656 Cover for 9780399162312 Cover for 9781482203608 Cover for 9780133011425 Cover for 9781409417545 Cover for 9781107627420 Cover for 9781107049352 Cover for 9781447141792 Cover for 9781447161257 Cover for 9780062088420 Cover for 9780415716192 Cover for 9780814405680
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Product Description: The Agile Pocket Guide explains how to develop products, services, and software quickly and efficiently, without losing the main components of the framework so effective in streamlining the creating of these products and for making positive change within a company...read more

Paperback:

9781118438251 | John Wiley & Sons Inc, November 27, 2012, cover price $19.95 | About this edition: The Agile Pocket Guide explains how to develop products, services, and software quickly and efficiently, without losing the main components of the framework so effective in streamlining the creating of these products and for making positive change within a company.

cover image for 9781625274496

Hardcover:

9781625274496 | Expanded edition (Harvard Business School Pr, January 20, 2015), cover price $32.00
9781591396192 | Harvard Business School Pr, February 28, 2005, cover price $29.95

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Product Description: Offers an alternative perspective of Chartering the major branding junctions within the organization and integrating the following major communications sub-processes: creating value, managing efficiency and directing purpose. (view table of contents, read Amazon.com's description)

Hardcover:

9780201877434 | Addison-Wesley, November 1, 1996, cover price $30.00 | About this edition: Offers an alternative perspective of Chartering the major branding junctions within the organization and integrating the following major communications sub-processes: creating value, managing efficiency and directing purpose.

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Product Description: How do you gain influence for an idea?In Breaking Out, idea developer and adviser John Butman shows how the methods of today’s most popular “idea entrepreneurs”—including dog psychologist Cesar Millan, French lifestyle guru Mireille Guiliano (French Women Don’t Get Fat), TOMS founder Blake Mycoskie, and many others—can help you take an idea public and build influence for it...read more

Hardcover:

9781422172803 | Harvard Business School Pr, May 21, 2013, cover price $27.00 | About this edition: How do you gain influence for an idea?

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Hardcover:

9780123877123, titled "Breakthrough Food Product Innovation: Through Emotions Research" | Academic Pr, November 11, 2011, cover price $78.95

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Product Description: Based on the Process of Illumination strategy platform for getting consumer packaged goods (CPG) to market, this primer provides entrepreneurs as well as seasoned professionals with a process to position their products as effectively as any Fortune 500 company...read more

Paperback:

9781936374274 | Addicus Books, September 1, 2011, cover price $14.95 | About this edition: Based on the Process of Illumination strategy platform for getting consumer packaged goods (CPG) to market, this primer provides entrepreneurs as well as seasoned professionals with a process to position their products as effectively as any Fortune 500 company.

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Product Description: Twenty-first century advances in technology, transportation, and business models have enabled companies of all sizes to enter markets once thought to be the exclusive domain of giant enterprises. In this environment, innovation has emerged as the competitive differentiator that will propel companies to become global leaders...read more

Paperback:

9781466581869 | Productivity Pr, March 14, 2013, cover price $62.95 | About this edition: Twenty-first century advances in technology, transportation, and business models have enabled companies of all sizes to enter markets once thought to be the exclusive domain of giant enterprises.

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Hardcover:

9780415869973 | Routledge, January 20, 2016, cover price $180.00

Paperback:

9780415869980 | Routledge, December 16, 2015, cover price $49.95

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This signed LIMITED edition of Contagious by Jonah Berger is a piece of Social Currency handcrafted especially for you. NEW YORK TIMES BESTSELLER

Hardcover:

9781476776682 | Sgd ltd edition (Simon & Schuster, December 17, 2013), cover price $100.00 | About this edition: This signed LIMITED edition of Contagious by Jonah Berger is a piece of Social Currency handcrafted especially for you.
9781451686579 | Simon & Schuster, March 5, 2013, cover price $26.00

Paperback:

9781451686586 | Reprint edition (Simon & Schuster, May 3, 2016), cover price $16.00

CD/Spoken Word:

9781442359376 | Unabridged edition (Simon & Schuster, March 5, 2013), cover price $29.99

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Product Description: Stories and advice for creating a business out of the food you love. Do you have a passion for delicious food and want to create your own business out of it, but have no idea where to start? Cooking Up a Business is essential reading for aspiring entrepreneurs and gives you a real-world, up-close-and-personal preview of the exciting journey...read more

Hardcover:

9780306718656, titled "A History of Music in Scotland" | Da Capo Pr, June 1, 1970, cover price $66.00 | also contains A History of Music in Scotland

Paperback:

9780399162312 | J P Tarcher, December 3, 2013, cover price $16.00 | About this edition: Stories and advice for creating a business out of the food you love.

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Product Description: For years, Jonathan Cagan’s and Craig M. Vogel’s Creating Breakthrough Products has offered an indispensable roadmap for uncovering new opportunities, identifying what customers really value, and building products and services that redefine markets €” or create entirely new markets...read more

Hardcover:

9780133011425 | 2 edition (Financial Times Management, September 16, 2012), cover price $39.99 | About this edition: For years, Jonathan Cagan’s and Craig M.

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Product Description: Really new products and services are scarce, yet the need for them is huge. That's why Innovation is an important managerial instrument - but many of us struggle with how to approach it. Gijs van Wulfen's Creating Innovative Products and Services is an essential read for anyone involved in new product or service design, brand development, new business development or organizational development because it 'unfuzzies' the front end of innovation with practical tools, effective checklists and an inspiring innovation route map...read more

Hardcover:

9781409417545 | Gower Pub Co, April 30, 2011, cover price $79.95 | About this edition: Really new products and services are scarce, yet the need for them is huge.

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Product Description: Creating New Markets in the Digital Economy looks at how digitisation is radically changing the way we buy and experience products and services. Sharing her unique perspective of both business and academia, Irene Ng examines the implications of digital connectivity, including the need to design and scale future business models to better fit 'lived lives', creating value as well as increasing worth so that new markets can emerge...read more
By Ng

Hardcover:

9781107049352 | Cambridge Univ Pr, April 30, 2014, cover price $99.99 | About this edition: Creating New Markets in the Digital Economy looks at how digitisation is radically changing the way we buy and experience products and services.

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Product Description: Development projects that span different disciplines and groups often face problems in establishing a shared understanding of the project’s purpose, deliverables, and direction. Creating Shared Understanding in Product Development Teams: How to ‘Build the Beginning’ uses research-based cases from TC Electronic, The Red Cross, Daimler AG, and Copenhagen Living Lab to demonstrate one approach to this problem complex...read more

Hardcover:

9781447141792, titled "Creating Shared Understanding in Product Development Teams: How to 'Build the Beginning'" | Springer Verlag, August 8, 2012, cover price $159.00 | About this edition: Development projects that span different disciplines and groups often face problems in establishing a shared understanding of the project’s purpose, deliverables, and direction.

Paperback:

9781447161257, titled "Creating Shared Understanding in Product Development Teams: How to Build the Beginning" | Springer Verlag, September 20, 2014, cover price $159.00 | About this edition: Development projects that span different disciplines and groups often face problems in establishing a shared understanding of the project’s purpose, deliverables, and direction.

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Product Description: In most discussions about the knowledge-based economy, innovation is associated or even equated with technology, while culture’s influence is ignored. Innovation is however embedded in cultural and social contexts, and neglecting these crucial contexts may impede an innovation’s diffusion―and eventual success...read more

Hardcover:

9780415716192 | Taylor & Francis, November 8, 2013, cover price $145.00 | About this edition: In most discussions about the knowledge-based economy, innovation is associated or even equated with technology, while culture’s influence is ignored.

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Product Description: A powerful system for getting the right requirements--and creating products faster, better...and cheaper! "Never time enough to do it right, but always time enough to do it over." In today's "faster-better-cheaper-at-any-cost" world, this is not just a joke, but an all-too-frequent reality...read more (view table of contents, read Amazon.com's description)

Hardcover:

9780814405680 | Amacom Books, October 23, 2000, cover price $35.00 | About this edition: A powerful system for getting the right requirements--and creating products faster, better.

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