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James W. Tankard has written 4 work(s)
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Cover for 9780073053134 Cover for 9780761926665 Cover for 9780761926672 Cover for 9780801304637 Cover for 9780870734083
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Paperback:

9780073053134 | Pck edition (McGraw-Hill Humanities Social, November 23, 2004), cover price $101.20
9780072867350 | McGraw-Hill College, November 1, 2004, cover price $55.01

cover image for 9780761926672

Hardcover:

9780761926665 | Sage Pubns, December 10, 2003, cover price $108.00

Paperback:

9780761926672 | Sage Pubns, December 10, 2003, cover price $92.00

cover image for 9780801304637
Product Description: The Fifth Edition addresses ongoing changes in mass communications and new developments in mass communications theory. The book also applies communication theories to the mass media with current examples from journalism, broadcasting, advertising and public relations to clarify the concepts...read more

Paperback:

9780801304637 | 3rd edition (Longman Pub Group, September 1, 1991), cover price $71.00 | About this edition: The Fifth Edition addresses ongoing changes in mass communications and new developments in mass communications theory.

Book by Tankard, James W.

Hardcover:

9780870734083 | Schenkman Books, April 1, 1984, cover price $24.95 | About this edition: Book by Tankard, James W.

Paperback:

9780870734090 | Schenkman Books, April 1, 1984, cover price $15.95

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