search for books and compare prices
Doc Searls has written 3 work(s)
Search for other authors with the same name
displaying 1 to 3 | at end
show results in order: alphabetically | oldest to newest | newest to oldest
cover image for 9781422158524
Product Description: Caveat venditor—let the seller bewareWhile marketers look for more ways to get personal with customers, including new tricks with “big data,” customers are about to get personal in their own ways, with their own tools. Soon consumers will be able to:• Control the flow and use of personal data• Build their own loyalty programs• Dictate their own terms of service• Tell whole markets what they want, how they want it, where and when they should be able to get it, and how much it should costAnd they will do all of this outside of any one vendor’s silo...read more

Hardcover:

9781422158524 | Harvard Business School Pr, May 1, 2012, cover price $27.00 | About this edition: Caveat venditor—let the seller bewareWhile marketers look for more ways to get personal with customers, including new tricks with “big data,” customers are about to get personal in their own ways, with their own tools.

cover image for 9781590593219
Presents selections from a variety of Web logs, or blogs, by unknown writers and celebrities. (view table of contents)
By Bonnie Burton (editor), John Burton (illustrator), Alan Graham (editor) and Doc Searls (foreword by)

Paperback:

9781590593219 | Apress, April 1, 2004, cover price $17.99 | About this edition: Presents selections from a variety of Web logs, or blogs, by unknown writers and celebrities.

cover image for 9780738202440
Lists ninety-five ideas about customer-business interactions over the Internet, and explains how businesses must adjust

Hardcover:

9780738202440 | Perseus Books, February 1, 2000, cover price $23.00 | About this edition: Lists ninety-five ideas about customer-business interactions over the Internet, and explains how businesses must adjust

displaying 1 to 3 | at end