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Barbara K. Kaye has written 4 work(s)
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Product Description: Electronic Media connects the traditional world of broadcasting with the contemporary universe of digital electronic media. It provides a synopsis of the beginnings of electronic media in broadcasting, and the subsequent advancements into digital media...read more
Paperback:
9780240812564 | 2 edition (Focal Pr, July 29, 2010), cover price $57.95 | About this edition: Electronic Media connects the traditional world of broadcasting with the contemporary universe of digital electronic media.
9780205345304 | Focal Pr, December 3, 2004, cover price $158.95 | About this edition: With a unique focus on technology and the Internet, Electronic Media: Then, Now, Later keeps students abreast of emerging changes in the broadcasting field today.
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Paperback:
9780767424240 | Updated edition (McGraw-Hill Humanities Social, January 1, 2001), cover price $50.80
Product Description: From modest beginnings, advertising on the Internet quickly has become a multibillion dollar business. This book discusses the power and potential of the Internet as an advertising medium and focuses on how the Internet can be utilized best to deliver effective messages...read more (view table of contents, read Amazon.com's description)
Paperback:
9780205318759 | Allyn & Bacon, October 1, 2000, cover price $49.60 | About this edition: From modest beginnings, advertising on the Internet quickly has become a multibillion dollar business.
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Paperback:
9780767400305 | Mayfield Pub Co, February 1, 1999, cover price $40.15
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