Product Description: Dosage: A Guiding Principle for Health Communicators uses “dosage” as a metaphor to help all healthcare professionals apply basic communication principles to their work. After a general overview of communication and its paramount importance in the health care setting, J...read more

Product Description: The metaphor of dosage offers us a rich organizing principle for managers. It focuses our efforts on such fundamental, pragmatic communication issues as: amount, frequency, delivery system, sequencing, interaction with what other agents, and contraindications...read more

Product Description: The information context of the modern organization is rapidly evolving in the face of intense global competition. Information technologies, including databases, new telecommunications systems, and software for synthesizing information, make a vast array of information available to an ever expanding number of organizational members...read more

Product Description: Modern organizations must constantly adapt to survive in today's rapidly changing environment. A stagnant organization that cannot innovate to meet evolving conditions will eventually find itself no longer competitive in an increasingly complex and technologically sophisticated economy...read more

Individuals are increasingly finding that they must choose between an array of alternatives in relationship to prevention, detection and treatment of cancer. This volume aims to provide a useful tool for information-seeking. (view table of contents)

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Product Description: Structural research in many ways is the most narrowly based of all the approaches to organizational communication. This book seeks to broaden the perspective by discussing the heuristic value of each of the four major approaches for examining the larger concept of structure.