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John Battelle has written 2 work(s)
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Cover for 9780596518868 Cover for 9781591840886 Cover for 9781591841418
1
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Product Description: Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This second edition brings you up to date on recent changes in search engine behavior—such as new ranking methods involving user engagement and social media—with an array of effective tactics, from basic to advanced...read more
Edition summary (click for prices and details):

Paperback:

9780596518868 | 1 edition (Oreilly & Associates Inc, October 28, 2009), cover price $44.99 | About this edition: Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy.

2
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The story of the popular Internet search engine draws on more than 350 interviews with executives at Google and other leading technology companies, explaining how it became one of the world's leading IPOs and revealing how Google and its competitors contributed to changes in information searching and viral marketing. Reprint. 75,000 first printing.
Edition summary (click for prices and details):

Hardcover:

9781591840886 | Portfolio, September 8, 2005, cover price $25.95 | About this edition: The story of the popular Internet search engine draws on more than 350 interviews with executives at Google and other leading technology companies, explaining how it became one of the world's leading IPOs and revealing how Google and its competitors contributed to changes in information searching and viral marketing.

Paperback:

9781591841418 | Reprint edition (Portfolio, September 26, 2006), cover price $17.00 | About this edition: Explains how Google became one of the world's leading IPOs and reveals how it contributed to changes in information searching and viral marketing.

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