search for books and compare prices
Herbert Asher has written 3 work(s)
Search for other authors with the same name
displaying 1 to 3 | at end
show results in order: alphabetically | oldest to newest | newest to oldest
cover image for 9781506352428
Product Description: Polling and the Public helps readers become savvy consumers of public opinion polls, offering solid grounding on how the media cover them, their use in campaigns and elections, and their interpretation. This trusted, brief guide by Herb Asher also provides a non-technical explanation of the methodology of polling so that students become informed participants in political discourse...read more

Paperback:

9781506352428 | 9 edition (Cq Pr, August 23, 2016), cover price $44.00 | About this edition: Polling and the Public helps readers become savvy consumers of public opinion polls, offering solid grounding on how the media cover them, their use in campaigns and elections, and their interpretation.
9781604266061 | 8 edition (Cq Pr, April 15, 2011), cover price $48.00 | About this edition: Asher provides a valuable and accessible resource for students and citizens to critically assess and interpret polling results in order to better understand the use (and misuse) of polls for determining public opinion.
9781568024004 | 4th edition (Cq Pr, February 1, 1998), cover price $23.95 | About this edition: How can a public opinion poll of only 1,500 Americans accurately represent the entire population?
9780871877550 | 3rd edition (Cq Pr, March 1, 1995), cover price $23.95 | About this edition: Uses personal anecdotes, cartoons, and quotations to explain polling methods, factors affecting poll results, and techniques used to manipulate public opinion

displaying 1 to 3 | at end