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Product Description: This landmark work centers on media management and economics within a diverse, international, historical and constantly changing environment. The chapters herein reflect the current state of research and present directions for future study...read more
Hardcover:
9780415818155 | Taylor & Francis, May 15, 2013, cover price $145.00 | About this edition: This landmark work centers on media management and economics within a diverse, international, historical and constantly changing environment.
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