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Introduction to Marketing
By
John Frain
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Bibliographic Detail
Publisher
Cengage Learning College
Publication date
May 1, 1999
Pages
444
Binding
Paperback
Edition
4th
Book category
Adult Non-Fiction
ISBN-13
9781861521477
ISBN-10
1861521472
Dimensions
0.75 by 7.25 by 9.50 in.
Weight
1.65 lbs.
Published in
Great Britain
Original list price
$49.99
Summaries and Reviews
(view table of contents)
Editions
Paperback
The price comparison is for this edition
4th edition from Cengage Learning College (May 1, 1999)
9781861521477 | details & prices | 444 pages | 7.25 × 9.50 × 0.75 in. | 1.65 lbs | List price $49.99
3 sub edition from Financial Times Management (January 1, 1994)
9780273601425 | details & prices | 6.25 × 9.25 × 0.75 in. | 1.05 lbs | List price $36.50
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