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Bibliographic Detail
Publisher
Cambridge Univ Pr
Publication date
November 23, 2009
Pages
246
Binding
Paperback
Edition
1
Book category
Adult Non-Fiction
ISBN-13
9780521141437
ISBN-10
0521141435
Dimensions
0.50 by 5.75 by 8.75 in.
Weight
0.85 lbs.
Original list price
$34.99
Other format details
university press
Amazon.com says people who bought this book also bought:
Identity Crisis: The 2016 Presidential Campaign and the Battle for the Meaning of America | Uncivil Agreement: How Politics Became Our Identity | Veto Bargaining | The Supreme Court and the Attitudinal Model Revisited | Thinking about the Presidency | Power Without Persuasion | The Particularistic President
Identity Crisis: The 2016 Presidential Campaign and the Battle for the Meaning of America | Uncivil Agreement: How Politics Became Our Identity | Veto Bargaining | The Supreme Court and the Attitudinal Model Revisited | Thinking about the Presidency | Power Without Persuasion | The Particularistic President
Summaries and Reviews
Amazon.com description: Product Description: Going public to gain support, especially through reliance on national addresses and the national news media, has been a central tactic for modern presidential public leadership. In Going Local: Presidential Leadership in the Post-Broadcast Age, Jeffrey E. Cohen argues that presidents have adapted their going-public activities to reflect the current realities of polarized parties and fragmented media. Going public now entails presidential targeting of their party base, interest groups, and localities. Cohen focuses on localities and offers a theory of presidential news management that is tested using several new data sets, including the first large-scale content analysis of local newspaper coverage of the president. The analysis finds that presidents can affect their local news coverage, which, in turn, affects public opinion toward the president. Although the post-broadcast age presents hurdles to presidential leadership, Going Local demonstrates the effectiveness of targeted presidential appeals and provides us with a refined understanding of the nature of presidential leadership.
Editions
Hardcover
1 edition from Cambridge Univ Pr (November 23, 2009)
9780521193719 | details & prices | 246 pages | 5.75 × 9.00 × 0.25 in. | 1.15 lbs | List price $99.99
About: Going public to gain support, especially through reliance on national addresses and the national news media, has been a central tactic for modern presidential public leadership.
About: Going public to gain support, especially through reliance on national addresses and the national news media, has been a central tactic for modern presidential public leadership.
Paperback
The price comparison is for this edition
1 edition from Cambridge Univ Pr (November 23, 2009)
9780521141437 | details & prices | 246 pages | 5.75 × 8.75 × 0.50 in. | 0.85 lbs | List price $34.99
About: Going public to gain support, especially through reliance on national addresses and the national news media, has been a central tactic for modern presidential public leadership.
About: Going public to gain support, especially through reliance on national addresses and the national news media, has been a central tactic for modern presidential public leadership.
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