search for books and compare prices
cover image
Social Media: Enduring Principles
Price
Store
Arrives
Preparing
Shipping
The price is the lowest for any condition, which may be new or used; other conditions may also be available. Rental copies must be returned at the end of the designated period, and may involve a deposit.
Jump down to see edition details for: Paperback
Bibliographic Detail
Publisher Oxford Univ Pr
Publication date December 3, 2015
Pages 302
Binding Paperback
Book category Adult Non-Fiction
ISBN-13 9780199328437
ISBN-10 0199328439
Dimensions 0.50 by 5 by 7 in.
Weight 0.90 lbs.
Original list price $39.95
Other format details university press
Summaries and Reviews
Amazon.com description: Product Description: Social Media: Enduring Principles offers a comprehensive overview of topics in social media, from interpersonal communication to the role of social media in culture and society. It covers not only cultural issues like online identity and community, but also tackles more analytical topics like social media measurement, network analysis, and social media economics at an introductory level. Each chapter is based on a set of core social science theories and concepts rather than platform-specific frameworks and findings. Rather than providing the final word or predictions, it aims to open a well-structured, well-grounded conversation about media transition and its effects.

Filling the need for a standard academic text in the field, Social Media: Enduring Principles summarizes both foundational and state-of-the-art research and also presents a coherent framework for future research. It draws from longstanding theories in communication, journalism, sociology, and marketing, but also includes a number of contemporary case examples, making it a foundational text in the area.


Editions
Paperback
Book cover for 9780199328437
 
The price comparison is for this edition
from Oxford Univ Pr (December 3, 2015)
9780199328437 | details & prices | 302 pages | 5.00 × 7.00 × 0.50 in. | 0.90 lbs | List price $39.95
About: Social Media: Enduring Principles offers a comprehensive overview of topics in social media, from interpersonal communication to the role of social media in culture and society.

Pricing is shown for items sent to or within the U.S., excluding shipping and tax. Please consult the store to determine exact fees. No warranties are made express or implied about the accuracy, timeliness, merit, or value of the information provided. Information subject to change without notice. isbn.nu is not a bookseller, just an information source.