Click to show details on same page as prices
Back Bay Books
January 7, 2002
0.75 by 5.50 by 8.25 in.
Original list price
Reveals how focused advertising and promotion to the 'right' people can be much more effective than nationwide campaigns to the most people. Reprint. 100,000 first printing.
(view table of contents
Amazon.com description: Product Description
: The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
Recency: These prices were retrieved a few seconds ago. The price comparison took about 5 seconds.
Shipping costs: The shipping cost shown by default, if you choose to display it, is the cheapest available for your destination.
Sales tax inclusion: If you set up an account with isbn.nu, live in the United States, and specify your state, you can choose to show shipping fees in price results. In this case, we include the sales tax whenever we can determine that such tax is charged by a store for delivery to your state.
Orders shipped across national borders or for countries other than the U.S.: Neither the sales price nor the shipping includes VAT, GST, customs, or other applicable taxes. Please consult the store to determine exact fees.
No warranties are made express or implied about the accuracy, timeliness, merit, or value of the information provided. Information subject to change without notice. isbn.nu is not a bookseller, just an information source.
Is information about the book missing or in error? Want to know more about where our bibliographic and pricing details come from? Report corrections and find out about isbn.nu's information sources here.